Google Ads Media Buyer & Strategist

We are MVR Digital a small but high performance growth agency looking for an SEM/paid search ads expert to come onto the team to own all things search related: search ads, PMax, shopping ads, display ads, discovery, and YouTube ads. You will be responsible for strategizing growth plans, executing/creating ads, optimizing to achieve goals, and providing weekly recaps.

You will report to the lead account manager.

This role will also be responsible for:

– New campaign ideation and creation (strategic-focused person with interesting and new ideas)
– Audience research and development
– Budget management and budget pacing
– New creative development working with our designers (copy + use of imagery)
– Weekly analysis and reporting
– A/B testing monthly and logging results

If this sounds interesting to you, read over the list of requirements below to make sure you meet our criteria:

– Google Ads: PMax, YouTube Ads, Shopping Ads, Display, Search (Dynamic Ads), Discovery Ads
– Keyword research and account structuring
– Expert knowledge of analytics and how to interpret data
– Ability to report on analytics and data
– Knowledge of Product Catalogs and Feeds & can manage the full setup
– Knowledge of DataFeedWatch to manage product catalogs
– Knowledge of image and copywriting to be able to assess an ad’s efficacy
– E-commerce funnel strategy: knowing what types of content work for different temperatures of traffic in the sales funnel, being able to ideate and come up with new, creative, content strategies here. Understanding the full funnel from Ad to Landing page and able to consult on and/or build landing pages themselves.

BONUS: Microsoft Ads ability + Pinterest.

Ultimately, we are looking for someone who is hungry and who treats campaigns as their own. Someone with integrity. Someone who is communicative and reliable, and someone who follows industry trends and is constantly learning and staying ahead of the curve in our modern fast-moving world of digital marketing.

Our company is fully remote – work on your own schedule as long as everything is done! No one will be micro managing you, so if you’re a self-starter, this is the perfect job for you.

Please be ready to have screenshots of previous performance and talk through different ad strategies.

Thank you for your time!