Google Ads Specialist Expert

Job Description:
We are currently seeking a highly skilled and experienced Google Ads Specialist Expert to join our team. As a Google Ads Specialist Expert, you will be responsible for managing and optimizing our Google Ads campaigns to drive sales conversions and maximize ROI. This position requires a deep understanding of various Google Ads platforms, including Google Shopping, Search Ads, Google Analytics, and Google Merchant Center.
Responsibilities:
Develop and implement effective Google Ads strategies to drive sales conversions and achieve business goals.
Conduct keyword research and analysis to identify relevant and high-performing keywords for campaign optimization.
Create and optimize Google Shopping campaigns to improve product visibility and increase sales.
Manage and monitor Google Search Ads campaigns, making data-driven adjustments to improve campaign performance.
Analyze campaign data and provide actionable insights to improve overall campaign effectiveness and ROI.
Conduct A/B testing and experiment with ad copy, landing pages, and bidding strategies to continuously improve campaign performance.
Ensure accurate tracking and measurement of campaign performance using Google Analytics and other relevant tools.
Stay up to date with the latest industry trends, best practices, and algorithm updates to optimize campaigns accordingly.
Collaborate with cross-functional teams, including marketing, design, and development, to align campaign strategies and objectives.
Provide regular reports and performance analysis to stakeholders, highlighting key metrics, trends, and opportunities for optimization.
Requirements:
Proven experience as a Google Ads Specialist or similar role, with a strong track record of managing successful Google Ads campaigns.
In-depth knowledge of Google Ads platforms, including Google Shopping, Search Ads, Google Analytics, and Google Merchant Center.
Strong analytical skills and the ability to interpret and leverage campaign data to drive actionable insights.
Proficiency in A/B testing, campaign optimization, and performance tracking.
Excellent understanding of keyword research and targeting strategies.
Familiarity with e-commerce and online retail industry trends and best practices.
Exceptional communication skills and the ability to collaborate effectively with cross-functional teams.
Google Ads certifications are highly desirable.
Self-motivated, detail-oriented, and able to work independently with minimal supervision.
Work Schedule and Compensation:
This is a part-time position with a commitment of 1 hour per day or 5 hours per week.
$10-20 an hour depending on experience/expertise
Note: Only applicants who meet the required qualifications and experience will be considered for this position.