Google Analytics and Tag Manager Expert

Our forward-thinking marketing agency is actively seeking an exceptionally skilled Google Analytics and Tag Manager expert, with mandatory proficiency in GoHighLevel, to manage the tracking of over 100 varied paid, organic, and social advertising campaigns.

This role requires a deep understanding of digital marketing analytics and a strong capability in workflow automation and custom values application within GoHighLevel.

Key Qualifications:
1. Advanced Google Tag Manager (GTM) Skills: Demonstrable experience of at least one year in GTM, with a proven ability to implement sophisticated tracking solutions.
2. Google Analytics 4 (GA4) Expertise: A minimum of one year’s experience with GA4, showcasing an ability to extract and interpret advanced insights to drive campaign success.
Mandatory
3. GoHighLevel Mastery: In-depth knowledge and hands-on experience with GoHighLevel are required, including workflow automation, custom values, and full utilization of its features to enhance campaign performance.
4. Google Ads Experience: Extensive experience with Google Ads, including conversion setup, with a history of managing successful campaigns over several years.
5. Social Advertising Tracking: Expertise in tracking social advertising campaigns across platforms such as Facebook, Instagram, LinkedIn, and more, integrating these insights into our overall campaign analysis.
6. Technical Proficiency: A solid understanding of HTML/CSS and JavaScript, with the ability to learn and adapt to new technologies as needed.
7. Integration Tools Familiarity: Besides GoHighLevel, experience with tools like Zapier for efficient operation integrations is preferred.
8. Communication and Availability: Excellent English communication skills are essential, with availability to work within Eastern Standard Time (EST) to ensure alignment with our team and client schedules.
Responsibilities:
9. Comprehensive Campaign Tracking: Implement and manage advanced tracking setups across Google Tag Manager and Google Analytics 4 for a wide range of advertising campaigns, including social media.
GoHighLevel Expertise: Leverage GoHighLevel to its full capacity, setting up intricate workflow automations, utilizing custom values for targeted campaigns, and ensuring seamless integration with our tracking systems.
10. Third-Party and Social Media Tracking: Enhance our tracking capabilities by incorporating third-party and social advertising tracking, providing comprehensive insights into campaign performance.
11. Team Collaboration: Act as a central point of communication between PPC teams, account managers, and clients to address and resolve any tracking issues, ensuring data accuracy and actionable insights.
12. Project Management: Organize and prioritize tracking projects using project management tools to ensure timely and successful execution.

What We Offer:
– An environment that values innovation and efficiency.
– The chance to work with a team of dedicated professionals committed to making a difference.
– Competitive salary and opportunities for professional development.

Application Process:
Interested candidates should submit a resume and a detailed cover letter. Your cover letter should emphasize your experience with Google Analytics, Google Tag Manager, GoHighLevel (specifically workflow automation and custom values), and social advertising tracking. Highlight why you believe you are the perfect fit for this role and how your skills can contribute to the success of our agency.

We look forward to discovering how you can make a difference in our team with your expertise and passion for digital marketing analytics!