Hiring Elite PPC Expert (3+ Years Required)

Job Title: PPC Expert Manager
Company: New West Publishing
Location: Remote
Job Type: Full-Time
Salary: $1500/month + Performance Bonus ($300/month)

About New West Publishing: New West Publishing is a dynamic and fast-growing 7-figure brand in the Amazon KDP space. We specialize in delivering high-quality content and are now seeking a talented PPC Expert Manager to join our team. This role offers the opportunity to work remotely and directly contribute to the growth and success of our brand.

Job Description: As our PPC Expert Manager, you will be responsible for optimizing and continually improving our Amazon PPC campaigns. You will work closely with the owner, Sunny Gill, to develop and execute strategies that enhance our PPC performance, focusing on maximizing ad sales and maintaining an efficient ACoS. Include the word ‘Fox’ somewhere in your application to show you have read this description carefully.A key part of your strategy will involve applying Pareto’s Principle, also known as the 80/20 rule, to ensure we maximize efficient ad spend while maintaining our target ACoS. This will be a long-term role with lots of future work because I am expanding the company. There will also be room for growth in the company.

Key Responsibilities:
1. Campaign Management: Develop, manage, and optimize PPC campaigns, applying Pareto’s Principle (80/20 rule) to focus efforts on the most impactful areas.
2. Performance Analysis: Regularly analyze campaign performance, identify areas for improvement, and implement strategies to increase efficiency and sales and generate new sales.
3. Budget Management: Maximize ad sales while maintaining an ACoS within the target range of 35% to 45%.
4. Reporting: Provide comprehensive reports on campaign performance, including insights and recommendations for ongoing improvement. Also provide daily progress report to indicate what was worked on.

Requirements:
1. Proven 3+ years’ experience in managing Amazon PPC campaigns with a track record of successful performance.
2. Strong analytical skills and experience with statistical analysis.
3. Excellent problem-solving abilities and experience in handling challenging PPC situations.
4. Ability to work independently and in close collaboration with a remote team.
5. Strong communication skills and proficiency in English.
6. A commitment to ongoing professional development in the field of PPC and digital marketing.
7. Ability to create SOPs to document best practices.
8. Expert in analyzing and increasing organic keyword ranking.

Performance Bonus: The performance bonus is structured to reward the incremental success brought to our PPC campaigns. You will be eligible for up to $300/month based on the achievement of set targets related to ad sales and ACoS.

Application Process: Interested candidates are invited to participate in a selection process that includes a practical assessment of your PPC skills and strategic thinking. Please submit your application only if you meet the requirements above. If you pass the selection process, you will be asked to conduct a working interview which will include an audit of the ad account + strategy to implement, as well as an audit on one of our listings (including organic keyword rankings analysis).

Join Our Team: At New West Publishing, we value innovation, efficiency, and results-driven strategies. If you are passionate about PPC and eager to make a significant impact in a growing brand, we would love to hear from you.