Junior Marketing Specialist

ArboStar is a forward-thinking product company, renowned for delivering cutting-edge SaaS solutions within the B2B segment. Driven by excellence, innovation, and a dedication to our clients, we are a leader in our niche. As we aim to scale new heights, we invite a passionate Marketing Specialist to join our dynamic team and contribute to our vision.
Role Overview:
In this role, the Junior Marketing Specialist will play a pivotal role in sculpting and driving ArboStar’s marketing strategies. We would love to hear from you if you have a penchant for targeting business clientele, architecting high-converting sales funnels, and making a mark on the digital advertising space.
Main Responsibilities:
-Assist in creating and managing email marketing campaigns to engage our audience effectively.
-Help in the development and maintenance of sales funnels to improve user acquisition, retention, and engagement with our products.
-Support advertising campaigns on platforms like LinkedIn, Meta, and others, under guidance.
-Participate in promoting our application on the AppStore to increase visibility and downloads.
-Collaborate with team members and contractors to ensure tasks are completed on time and to a high standard.
-Assist in compiling reports on the performance of our advertising campaigns, contributing to insights and recommendations for improvements.
-Keep up-to-date with the latest trends in B2B SaaS marketing to help keep ArboStar competitive.
Requirements:
-1 year of experience in marketing or a related field preferred, but not mandatory for candidates with a strong desire to learn and develop in this area.
-Basic knowledge of or willingness to learn about email marketing and sales funnel strategies.
-Familiarity with or interest in learning advertising on platforms like LinkedIn, Meta, and the AppStore.
-Good collaboration skills and the ability to work well with team members and external partners.
-Attention to detail and a commitment to meeting deadlines.
-Analytical skills and a willingness to learn how to interpret marketing data effectively.
-Strong written and verbal communication skills in English (B2/C1 level).
-Eagerness to learn about customizing ads for LinkedIn, Meta, and Google, and to gain B2B marketing experience.