Klaviyo Marketing Expert

Job Summary:

We are in search of an Klaviyo Marketing Expert with a minimum of 2 years of hands-on experience working with Klaviyo, Shopify, and a strong background in copywriting, graphic design, and direct-response marketing. As our Email Marketing Expert, you will be responsible for crafting and executing email marketing campaigns that drive engagement, conversions, and revenue for our various brands.

Key Responsibilities:

-Develop and implement email marketing strategies that align with the unique goals and objectives of each brand within our portfolio.
-Create and manage email marketing campaigns, including designing email templates, writing compelling copy, and scheduling campaigns for optimal performance.
-Utilize Klaviyo to segment email lists, personalize content, and automate email workflows to enhance customer engagement.
-Monitor key email marketing metrics, analyze campaign performance, and iterate strategies to continuously improve open rates, click-through rates, and conversions.
-Collaborate closely with graphic designers and copywriters to create visually appealing and persuasive email content that adheres to brand guidelines.
-Work closely with the marketing team to coordinate email campaigns with other marketing initiatives, such as product launches and promotions.
-Implement A/B testing and data-driven decision-making to optimize email content and strategies.
-Ensure compliance with email marketing regulations and best practices, including managing subscriber preferences and opt-outs.
-Stay up-to-date with industry trends and best practices in email marketing, e-commerce, and direct-response marketing.

Qualifications:

-Minimum of 1 year of hands-on experience working with Klaviyo for email marketing campaigns.
-Proficiency in Shopify or similar e-commerce platforms, including the ability to integrate email marketing efforts seamlessly.
-Strong copywriting skills with the ability to craft persuasive and engaging email content.
-Graphic design skills and the ability to work with designers to create visually appealing email templates.
-Direct-response marketing knowledge and experience in crafting effective email strategies to drive conversions.
-Excellent technical aptitude and familiarity with email marketing tools and analytics.
-Exceptional attention to detail and commitment to delivering high-quality, error-free email campaigns.
-Strong project management skills and the ability to meet deadlines in a fast-paced environment.
-Excellent communication skills, both written and verbal.
-Professionalism and the ability to work collaboratively with cross-functional teams.
-Passion for digital marketing and a deep understanding of customer behavior in e-commerce.

Application Process:

Interested candidates are encouraged to apply by submitting their resume, a portfolio or examples of email marketing campaigns you’ve worked on, and a cover letter detailing your relevant experience and why you are an ideal fit for this role.