Lead Brand Strategist

Hello! We are a dynamic branding and marketing agency dedicated to transforming casual observers into devoted enthusiasts through innovative design and creative problem-solving.

About the job:

We are in search of an exceptional Lead Brand Strategist to take charge of client interactions and drive strategic initiatives. This role requires a professional who possesses a distinct blend of strategic acumen and creative flair, someone adept at refining clients’ visual identity and bolstering their online presence.

As a key player in our team, you will be instrumental in shaping and refining our clients’ visual identity and online presence, always in alignment with their core business objectives. With impeccable English proficiency and strong communication skills, you will expertly manage a diverse portfolio of projects while seamlessly collaborating with our digital and content teams.

We are initially offering a part-time commitment of 40 hours per month, Central Time, with the potential to transition to a full-time role after a successful 90-day period.

Responsibilities:

Identify target audience segments and craft customer personas to inform brand communication strategies.
Formulate comprehensive brand guidelines to ensure uniform brand expression across all touchpoints, encompassing visual identity, tone of voice, and brand persona.
Exhibit clear communication and ensure punctual project delivery.
Remain abreast of industry trends, consumer behavior, and emerging technologies to pinpoint novel opportunities for brand innovation.
Conduct thorough brand audits and competitive analyses to uncover growth prospects and devise strategies for brand expansion.
Demonstrate exceptional copywriting skills.
Proficiency in graphic design is a distinct advantage.
Leverage design thinking principles to create captivating digital, print, and video graphics.

Skills:

BRAND STRATEGY

Brand Consulting
Brand Creation
Brand Curation
Brand Messaging
Brand Analysis
Brand Positioning
MARKETING & STRATEGY

Marketing Plan
Email Marketing
Brand Launch Strategy
Social & Digital Strategy
Content Creation
Copywriting

Salary: Commensurate with experience. Budget ranges from $1200-$1500.

Fluency in both written and spoken English at an exceptional level is a non-negotiable requirement for this role. Please include a cover letter with your application. Additionally, include your resume and portfolio link.

Include #buildingstellarbrands in your heading to indicate that you’ve thoroughly reviewed the job description.

Thank you, and we look forward to meeting you!

Screening Questions:
Have you led client calls and provided strategic direction in branding projects?
Have you identified unique target audience segments and developed customer personas for brand communication strategies?
Can you ensure consistent brand expression across various touchpoints, including visual identity, tone of voice, and brand personality?
Have you conducted brand audits and competitor analyses to inform brand growth strategies?
Do you stay updated on industry trends, consumer behavior, and emerging technologies?
Do you have exceptional copywriting skills for effective brand communication?