Lead Generation Analyst

Lead Generation Specialist at Accelerate Yours – A Growth Agency

Accelerate Yours, a dynamic and forward-thinking growth agency, is seeking a talented Lead Generation Specialist to join our team. In this role, you will play a pivotal part in driving business growth for us and our clients by developing and executing innovative lead generation strategies.

Responsibilities:
Understand our business and our clients. This includes business goals, target audience, and industry landscape.
Develop comprehensive lead generation plans tailored to each client’s unique needs, including identifying target personas, channels, and messaging.
Design and implement multi-channel lead generation campaigns, utilizing tactics such as content marketing, SEO, email marketing, paid advertising (e.g., Google Ads, LinkedIn Ads), and social media campaigns.
Create compelling content assets, including whitepapers, e-books, webinars, and social media posts, to attract and engage potential leads.
Manage and optimize lead generation campaigns, analyzing performance data and making data-driven decisions to improve lead conversion rates and return on investment.
Stay up-to-date with the latest lead generation trends, tools, and best practices across various industries.
Develop and maintain relationships with relevant industry associations, professional organizations, and online communities to identify potential lead sources for clients.
Work closely with the client success team to nurture and qualify leads, ensuring a smooth handoff to the client’s sales team.
Track and report on lead generation metrics, campaign performance, and return on investment for each client.

Qualifications:
Degree in marketing, business, or a related field.
3-5 years of experience in lead generation, preferably in an agency or consulting environment.
Proven track record of developing and executing successful lead generation campaigns across multiple channels and industries. Past experience at a growth agency is a big plus.
Strong analytical skills and proficiency in data analysis tools (e.g., Google Analytics, Semrush, Apollo, whatever others are helpful).
Excellent written and verbal communication skills, with the ability to craft compelling content and presentations.
Familiarity with marketing automation platforms and CRM systems.
Strong project management skills and the ability to manage multiple client accounts simultaneously.
Knowledge of various industries and their unique marketing challenges is a plus.
Ability to thrive in a fast-paced, collaborative agency environment.

To apply, please email a copy of your resume and 3 bullet points about why you would be a great fit based on your past experience to Click to view