Lead Generation Professional

We are seeking an experienced Lead Generation Professional to help us develop and implement a scalable lead generation system for our digital services and automation agency. This ideal candidate will have a proven track record of building successful lead-generation programs and processes.

Responsibilities:
– Analyze our current lead generation efforts and identify areas for improvement
– Develop a comprehensive lead generation strategy aligned with our business goals
– Build out the components of the lead generation system, including lead capture mechanisms, lead nurturing workflows, lead scoring, and handoff to sales
– Implement marketing automation and CRM tools to enable the lead generation process
– Create compelling content offers, landing pages, forms and lead magnets to drive conversions
– Set up and optimize paid advertising campaigns on Google, LinkedIn, Facebook to generate leads
– Monitor and report on key metrics to measure the effectiveness of lead generation initiatives
– Document all processes and train internal team members on the new system
– Collaborate closely with marketing, and leadership to ensure alignment
– Attention to detail is a must!

Are you exactly what we’re looking for? We’d love to see your past work on systems/workflows you’ve implemented to help previous clients drive more leads for their businesses. We’re looking for candidates who are passionate, constantly learning about lead generation, and who aren’t afraid to roll up their sleeves and find ways to make our company successful.

What we would like to see for you to be considered for this gig. Please include these in a separate document or as part of your application:
– Portfolio of past lead generation workflows/systems you’ve built
– Any case studies you’ve done
– What sets you apart from others applying for this role?
– Why are you the candidate for this role?

Our 2 Round Interview Process:
– First Round: Introductions, and overall discovery on how you would approach this gig. Come prepared with discovery questions and a high-level roadmap of projects/tasks that you would incorporate to complete this gig (1-3 months).
– Second Round: We’ll dive more in-depth into your proposed structure and answer any final questions.

Best part:
This gig has the opportunity to become a part-time/full-time role depending on the success of the project.