LinkedIn Lead Generation Expert

About the Company:
ZaranTech is a US based Global IT Training and Consulting Company, which provides focused Individual and Corporate trainings from our Sr. trainers who have 10+ years of experience in the fast paced world of Information Technology. ZaranTech provides Role based training as compared to Product based training methodology. Most of our training programs are delivered Online and we provide Instructor Led and Self Paced types of training.

Job Role:
ZaranTech is seeking a dynamic and results-driven LinkedIn Lead Generation Expert to join our team. The ideal candidate will have a proven track record of leveraging both paid marketing strategies and organic techniques to generate high-quality leads on LinkedIn. As a LinkedIn Lead Gen Expert, you will play a critical role in expanding our reach and increasing the enrollment in our SAP technology courses.

Job Description:

• Develop and execute effective LinkedIn lead generation strategies to meet or exceed monthly lead generation targets.
• Manage LinkedIn paid advertising campaigns to maximize ROI and drive targeted traffic to our offerings.
• Optimize and fine-tune paid campaigns based on performance data and market trends.
• Create and curate engaging content tailored to our target audience to support organic lead generation efforts.
• Build and nurture relationships with potential leads through LinkedIn engagement and communication.
• Collaborate with the marketing team to align LinkedIn lead gen efforts with broader marketing strategies.
• Monitor and analyze lead generation metrics, providing regular reports and recommendations for improvement.
• Stay up-to-date with industry best practices and emerging trends in LinkedIn lead generation.
• Continuously assess and improve the effectiveness of lead generation tactics.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum of 2 years of experience in LinkedIn lead generation, including both paid marketing and organic techniques.
• Strong understanding of LinkedIn algorithm and best practices.
• Proven track record of achieving and exceeding lead generation targets.
• In-depth knowledge of LinkedIn advertising platforms and tools.
• Proficiency in data analysis and the ability to translate data into actionable insights.
• Exceptional written and verbal communication skills.
• Strong interpersonal and relationship-building skills.
• Self-motivated, goal-oriented, and able to work independently.
• Familiarity with SAP technology or the EdTech industry is a plus.
• Relevant certifications in digital marketing or LinkedIn advertising are a plus