Job Overview:
We are a leading digital marketing firm specializing in local SEO services for local businesses across the United States. We’re seeking a talented Senior Local SEO Expert to spearhead our efforts in enhancing online visibility and driving organic traffic for our clients. If you’re passionate about leveraging SEO strategies to propel businesses to new heights, thrive in a collaborative environment, and excel in optimizing website performance, this opportunity is perfect for you.
If this opportunity sounds like a great fit, please READ the entire post before applying. Only serious candidates will be considered.
Description of Responsibilities For The Role:
– Lead local SEO strategies to enhance online visibility and drive organic traffic for US-based businesses.
– Conduct thorough on-page, off-page, and technical SEO audits to optimize website performance.
– Perform comprehensive keyword research for targeted content optimization.
– Execute content strategies to boost organic rankings, including blog posts and tailored website copy.
– Utilize tools like SEMrush, Ahrefs, and Screaming Frog for competitor analysis and keyword tracking, collaborating with internal teams to align SEO efforts with marketing objectives.
Description of Our Business:
We are a digital marketing company helping local businesses based in the United States. The following are all of the services we provide for our clients:
– Website Development
– Local SEO
– GBP Optimization
– Social Media Marketing
– Facebook & Google Ads
Requirements: Previous Experience in Local SEO with Great Results is a MUST for this role.
– Proven experience in local SEO optimization and digital marketing, with a focus on on-page SEO, technical SEO, and content strategy.
– In-depth knowledge of local SEO best practices, algorithms, and industry trends.
– Proficiency in using SEO tools such as SEMrush, Ahrefs, Google Analytics, and Search Console.
– Strong analytical skills and the ability to interpret data to make informed decisions and recommendations.
– Excellent communication and collaboration skills, with the ability to effectively liaise with internal team.
– Detail-oriented mindset with a commitment to delivering high-quality work and meeting deadlines.
– Experience working with kitchen & bath remodeling or similar niche industries is a plus.
Qualities Needed To Be Successful:
The following three qualities are a must to join: Analytical Thinking, Creativity, and Adaptability
1. Analytical Thinking: A successful candidate should possess strong analytical skills to interpret data, identify trends, and make informed decisions to optimize local SEO strategies. They should be able to analyze website performance metrics, keyword rankings, and competitor data to continuously refine and improve campaign effectiveness.
2. Creativity: Creativity is essential for developing innovative content strategies that resonate with the target audience and differentiate the business in a competitive market. A successful candidate should be able to generate engaging blog posts, website copy, and multimedia content that not only drives organic traffic but also enhances brand visibility and authority in the local community. In your application, please start the first line with ‘Semantic Search Specialist’ so that we know you actually read the entire job description.
3. Adaptability: The digital marketing landscape is constantly evolving, with search engine algorithms, consumer behaviors, and industry trends undergoing frequent changes. A successful candidate should be adaptable and willing to stay updated on emerging SEO techniques, tools, and best practices. They should be able to pivot strategies quickly in response to algorithm updates or shifts in client priorities, ensuring continued success in achieving business objectives.
Employment Type:
This position begins as a project-based engagement with the potential for transition to a full-time salaried role in the future, depending on mutual interest. We aim to find a candidate who can eventually transition to full-time employment with us.
Salary:
Compensation is negotiable. We value the satisfaction and well-being of our team members as integral to our business growth. Your salary will be determined based on your experience and performance, ensuring fair and equitable compensation.
Instructions:
If you feel you’re an excellent fit for this role, please apply by answering the three questions below (be concise!). Don’t forget to follow the instructions from above.
1. Outline your high-level process for executing a local SEO campaign for a small business, focusing on key tasks without excessive detail.
2. Describe your approach to keyword research for local SEO campaigns, including the tools you commonly utilize.
3. How do you measure the ROI of a local SEO campaign? Specifically, which metrics do you present to clients to demonstrate the positive impact of your work on their business?
We look forward to connecting with you.
JD
APPLY FOR THIS JOB:
Company: Heroes and Sidekicks
Name: JD Lee
Email: