MARKETING

Job Title: Social Media and Ads Manager
Responsibilities:
Social Media Management:
Develop and implement a comprehensive social media strategy across platforms such as Instagram, Facebook, Twitter, and TikTok.
Create and curate engaging content to build brand awareness and drive audience engagement.
Monitor and respond to comments, messages, and mentions in a timely and professional manner.
Stay informed about industry trends and social media best practices.
Advertising Campaigns:
Plan, execute, and optimize Facebook and TikTok advertising campaigns to drive sales and brand visibility.
Conduct audience research to identify target demographics and tailor ad content accordingly.
Monitor ad performance, analyze metrics, and adjust strategies for maximum ROI.
Stay updated on advertising trends and algorithm changes on social media platforms.
Content Creation:
Develop creative and visually appealing content for ads and organic posts.
Collaborate with graphic designers and content creators to produce compelling visuals.
Ensure consistency in brand messaging and aesthetics across all social media channels.
Sales Funnel Optimization:
Implement white hat methods to optimize the sales funnel, from ad click-through to conversion.
Work on strategies to increase the conversion rate at each stage of the customer journey.
A/B test different approaches to identify the most effective tactics.
Community Building:
Foster a sense of community among followers and customers.
Encourage user-generated content and testimonials to build social proof.
Identify and collaborate with influencers or brand ambassadors to expand reach.
Reporting and Analysis:
Provide regular reports on social media and advertising performance.
Utilize analytics tools to track key metrics and make data-driven decisions.
Present insights and recommendations to improve future campaigns.
Qualifications:
Proven experience in social media management and advertising, with a focus on Facebook and TikTok.
Strong understanding of social media algorithms and advertising platforms.
Creative mindset with the ability to develop engaging and shareable content.
Proficient in using analytics tools to measure and report on campaign performance.
Knowledge of white hat methods for sales funnel optimization.
Familiarity with e-commerce and online sales strategies.
Excellent communication skills and ability to interact with followers and customers.
Up-to-date on the latest trends and features on social media platforms.
Strong project management skills and ability to meet deadlines.
How to Apply:
Interested candidates should submit their resume, a portfolio of past social media and advertising work, and a brief cover letter outlining their experience and strategies for increasing sales through social media.
Note: This is a dynamic role that requires creativity, strategic thinking, and a passion for driving results through social media channels. The successful candidate will have the opportunity to make a significant impact on the brand’s online presence and sales performance, as well as be able to earn great bonuses meaning extra money