Marketing Assistant

Are you passionate about driving lead generation and brand awareness on LinkedIn? Do you have a creative flair for design and the ability to craft compelling content? If so, we have an exciting opportunity for you to join our dynamic team as a Marketing Specialist!
About Us:
JourneyPoint is a thriving agency specializing in automation solutions and services, including SharePoint Intranet, SharePoint Consulting, Power Platform, Microsoft Teams, and more. Our focus is helping businesses identify growth and improvement opportunities through automation and intuitive user experiences. As we expand our online presence and strive to connect with our target audience, we are looking for a talented Marketing Specialist to lead our efforts on this platform.
Responsibilities:
Develop and implement a comprehensive LinkedIn marketing strategy aligned with our agency’s objectives and target audience.
Create visually appealing and engaging content for posts, articles, and updates on our LinkedIn page, utilizing your design skills to enhance the impact of the content.
Write compelling and relevant content that resonates with the target audience, showcasing our expertise and offerings.
Utilize LinkedIn’s features and tools to optimize lead generation, drive traffic to our website, and nurture relationships with potential clients.
Design marketing materials such as lead magnets, case studies, testimonials, service offerings, etc. that effectively communicate our agency’s value proposition.
Monitor and analyze key performance metrics to track the success of LinkedIn marketing campaigns and make data-driven improvements.
Requirements:
Proven experience in LinkedIn marketing, design, and content writing, with a successful track record in driving lead generation and increased brand visibility.
Proficiency in graphic design tools such as Canva, Adobe Creative Suite, or other relevant software.
Excellent writing skills with the ability to create compelling content tailored to our agency’s target audience.
A strong understanding of LinkedIn’s platform, features, and best practices for business marketing.
Adept at data analysis, able to derive insights from performance metrics and adjust strategies accordingly.
Ability to work independently and take ownership of our LinkedIn marketing efforts’ design and content aspects.
Familiarity with IT Automation Consulting is a plus.
Join a motivated and passionate team dedicated to excellence in IT Consulting.
Opportunity to make a significant impact on our agency’s growth and success.
If you are a LinkedIn Marketing Specialist with a unique combination of design and content writing skills and thrive in a role where you can take full ownership of these aspects, we’d love to hear from you! Take the next step in your career and apply now to join our innovative team.
To apply, please send your resume, portfolio showcasing your design and content writing work, and a brief cover letter outlining your LinkedIn marketing achievements. We are excited to review your application and potentially welcome you aboard our JourneyPoint family!