Marketing Automation Specialist – Unleash Your Creativity and SEO Expertise!

Company Overview:
We’re passionate about cooking up innovative e-commerce (online ordering) solutions for the restaurant industry. Our fast-growing company thrives on enhancing the dining experience using cutting-edge technology, and our work culture is lively, inclusive, and collaborative. We’re looking for a creative and data-driven Marketing Automation Specialist with WordPress and extensive SEO experience to join our fun-loving team and help us optimize our marketing efforts.

Job Description:
As our Marketing Automation Specialist, you’ll be responsible for designing, implementing, and optimising marketing automation campaigns across various channels. You’ll collaborate with management to create engaging customer experiences and drive growth. If you have a knack for data analysis, a passion for delivering results, and expertise in WordPress and SEO, bring your skills and have a blast while doing it!

Responsibilities:

– Design, implement, and optimize marketing automation campaigns across multiple channels
– Collaborate with the management to create engaging customer experiences and drive growth
– Analyze and monitor campaign performance, making data-driven recommendations for improvement
– Develop and maintain marketing automation workflows, including lead scoring, segmentation, and nurturing strategies
– Manage and optimize paid advertising campaigns, primarily on Google AdWords
– Ensure seamless integration of marketing automation tools with other systems, such as Intercom and WordPress
– Implement and manage extensive SEO strategies for web content and campaigns
– Keep up-to-date with emerging marketing automation trends and best practices

Requirements:

– Bachelor’s degree in Marketing, Communications, or a related field
– 2+ years of experience in marketing automation, preferably in a B2B environment
– Proficiency in marketing automation platforms and tools
– Experience with Intercom, Google AdWords, and WordPress required
– Extensive SEO experience, including on-page, off-page, and technical optimization
– Strong data analysis and reporting skills
– Solid understanding of lead generation and nurturing strategies
– Excellent verbal and written communication skills
– Creative problem-solving abilities and a results-driven mindset

To Apply:
Submit your resume, cover letter, and any relevant work samples or portfolio. In your cover letter, answer this question: “What marketing automation tool do you find most valuable and why?”

This remote role offers flexibility to work from anywhere. Our Marketing Automation Specialist is expected to attend an annual conference in Manila to foster a strong sense of community and collaboration. Join us and make a difference in the restaurant industry while having a blast. We can’t wait to hear from you!