POSITION SUMMARY
The Marketing Manager is responsible for the innovation, organization, and performance of all 10x Global Services’’ marketing campaigns, sales initiatives, and client/patient journey. The role is strategic, and collaborative, and requires a high level of experience and understanding across all marketing functions (both digital and traditional). The Marketing Manager is responsible for creating innovative marketing strategies in various channels that will build our brand awareness, drive market share, increase sales, meetings for the sales team, and ensure the client is receiving white-glove concierge service every step of the way. Demonstrated knowledge of how data drives marketing strategy is a critical aspect of this role.
As the Marketing Manager, you will develop brand strategies, delegate tasks, and provide direction to the marketing team, sales team, biz ops, and concierge team to create complete alignment and interdependency. You should be able to build relationships with a variety of professionals. Outstanding candidates have extensive marketing experience and are able to make decisions under pressure.
This position is 100% remote.
ABOUT THE COMPANY
Our mission is to help business owners achieve their personal, professional, and goals through the growth of their businesses. We work in dozens of verticals and provide strategic business guidance through courses, live events, partnerships, and investments. Our core values are the backbone of our business and guide our hiring process: we are inspirational, accountable, transparent, disciplined, aligned, and results-oriented. This company operates nationally and is growing by the day.
Wondering what it’s like to work here? Come check this:
/watch?v=PIIv7sYj1Ns
OBJECTIVES
• Oversee the creation of strong lead generation programs including nurturing, digital marketing, advertising, email, PR, video, and podcast content to hit annual revenue and profitability targets
• Identify new channels and media to promote Cardone Ventures’ services
• Define metrics and analyze campaign success, track and forecast utilization growth and engagement
• Make the CV brand hot in the marketplace so that we have inbound leads – not just outbound
• Make strategic assessments and services available on media, design, copy, search engine, email marketing, social media, and paid search capabilities
• Test, report, optimize, and analyze services performance to identify key levers and opportunities for improvements
• Maintain an understanding of Cardone Ventures’ comprehensive value proposition
• Utilize Hubspot CRM platform to create effective customer service and retention strategies for marketing campaigns
• Develop and implement marketing plans to maximize team capacity, program return on investment, and client satisfaction to drive retention
• Oversee the preparation, interpretation, and presentation of relevant analytic findings to key stakeholders
• Make recommendations on key investments and innovations necessary within marketing services to maintain a competitive advantage against our competitors
• Develop subject matter expertise on industry-specific competitive landscapes, value propositioning, and industry trends for the broader organization
• Oversee the creation of collateral with a compelling and consistent market voice including white papers, presentations, and promotional materials
• Develop and adhere to complex marketing budgets
• Conduct WE Leadership responsibilities including managing time off, conducting bi-weekly 1:1s, documenting disciplinary issues, managing incentive compensation payout, and conducting performance reviews
COMPETENCIES
• Exceptional marketing and sales strategy or planning experience with business vision and ability to link marketing strategy and results to business and financial goals
• Demonstrates understanding of how to optimize landing pages, sales funnels, websites…etc to drive higher conversions
• Ability to collaborate with the founders of the brand and the creative team to guide and unify the creative direction of the brand
• Ability to lead engaging and interactive marketing presentations and workshops for clients
• Ability to spearhead “storytelling” to further develop the Cardone Ventures brand
• Expert knowledge of current and emerging trends in digital marketing, mobile marketing, and automation
• Expert knowledge of digital, traditional, social media, and strategic marketing opportunities
• Highly proficient with computers, Mac, G-Suite, Hubspot, and various marketing-related technologies
EDUCATION AND EXPERIENCE
• Experience building and/or running a marketing agency
• At least 10 years’ of leadership experience in marketing, sales, and management
PHYSICAL REQUIREMENTS
• Prolonged periods sitting at a desk and working on a computer
COMMITMENT TO DIVERSITY
As an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce 10x Global Services recognizes that a diverse staff, reflective of our community, is an integral and welcome part of a successful and ethical business. We hire local talent at all levels regardless of race, color, religion, age, national origin, gender, gender identity, sexual orientation, or disability, and actively foster inclusion in all forms both within our company and across interactions with clients, candidates, and partners.
If this position caught your eye, send us your resume at . For best consideration, please complete the online application form: /forms/d/e/1FAIpQLSekqPkQSwmSQp1ZfL5qnOyGr3LsFEkRatwGJiL4XkCVEGTHEQ/viewform
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