Marketing Manager

California Energy Consultant Service (CECS) is seeking a qualified candidate for the position of Marketing Manager. The role is full-time, requiring 40 hours per week, and the salary range is $9 – 11 per hour, depending on experience. The Marketing Manager will report directly to the CEO.

Responsibilities of the Marketing Manager include:

1. Digital Reputation Management: Managing the company’s online presence and reputation on platforms such as Angie’s List, Facebook, Google My Business/Google, Houzz, in-house surveys, Instagram, Yelp, YouTube, and vendor partner review sites.
2. Marketing Campaigns: Coordinating direct mail, Speed to Lead marketing automation, AI assisted automation, implementing landing page cooperative marketing campaigns, and working with vendor-sponsored marketing campaigns and tools.
3. Website: Acting as a liaison with the SEO company, reviewing analytics reports, assisting with content writing and photos, and identifying areas for improvement and updates on the website.
4. Customer Database: Overseeing data integrity, updating customer information for those who have moved with NCOA (National Change of Address), work with ops manager to perfect processes
5. Maintaining CECS and vendor marketing collateral & sales documents in salespersons’ cloud drive folders
6. Budgets: Oversee marketing funds budget, track cooperative funds and reimbursements etc.
7. Analytics: Regularly review analytics reports and offer actionable feedback to the team and owner.
8. Miscellaneous: assisting in public relations efforts, soliciting free publicity, assembling and editing content for quarterly e-newsletters, and making “thank you calls” to VIP customers.

The Marketing Manager will be expected to follow the corporate mission statement and company commitments and demonstrate a team-player mentality.
Requirements for the position:
1. Bachelor’s degree in marketing or at least 5 years of relevant experience in roles such as Head of Marketing, Marketing Manager, Director of Marketing, or similar positions.
2. Demonstrated hands-on experience in executing successful marketing campaigns.
3. Excellent knowledge of web analytics and proficiency in Google Ads and Google Analytics.
4. Familiarity with CRMs and email marketing platforms such as Zoho, Hatch, Podium, Hootsuite, MailChimp, or Salesforce. Experience with the Zoho ecosystem is preferred.
5. Ability to prioritize and assign tasks quickly in a fast-paced environment.
6. Strong leadership and project management skills.
7. Exceptional oral and written communication skills.
8. Strong analytical skills with meticulous attention to detail.
9. Experience in B2C (business-to-consumer) marketing.

I am looking for the best of the best for this position. The only way I will know that this job is for you is if I give you a chance to showcase your skills. So, for starters, please begin your reply to this job post with the word “APPLE”. This way I know you read the entire thing. Secondly, please provide a link to a video where you tell me a little about yourself. Please tell me why you are the person I should hire. Also, either on the video or in a document please tell me about your experience in the Marketing industry, will apply to this position? Tell me how you would utilize technology to automate marketing tasks, and how you would keep me updated (e.g. email, trello, an app, reporting etc.). Provide any other information that you feel would demonstrate to me that you are the right person for the job. The more information you provide, the more I have to make a good decision. Feel free to get creative with this.

I am hiring immediately. Ideally, I would like to have this wrapped up this week. I will provide a ring central phone number so you have a local number to make calls from, as you will need to make calls in the US frequently. You will also be provided with a company email account and anything else you need to make your job possible.