Marketing/Social Media Specialist

Company Overview:
Gentera Center for Precision Medicine, Gentera Center for Plastic Surgery, and Gentera Orthopedics are at the forefront of innovation in functional medicine and plastic surgery. We’re looking for a talented and creative Marketing Specialist to join our team and bring our brand stories to life through compelling visual content.

Job Summary:
The Marketing Specialist will primarily focus on designing and editing videos, creating banners for emails, and developing graphics for Facebook campaigns. This role requires proficiency in Adobe Creative Cloud (Photoshop, Illustrator, Premiere), Canva, and CapCut, along with a keen eye for detail and a passion for high-quality design.

Key Responsibilities:

– Design and edit video content for social media platforms such as Instagram, TikTok, and YouTube, including reels, longer-form videos, and podcasts.
– Create visually appealing banners and graphics for email marketing campaigns.
– Develop engaging graphics for Facebook campaigns to drive traffic and conversions.
– Ensure all visual content aligns with the brand’s guidelines and maintains a consistent look and feel across all platforms.
– Stay updated on the latest social media trends and platform guidelines to maximize content reach and engagement.
– Generate and edit captions with exceptional English skills, providing compelling copy for posts that resonate with our audience.
– Collaborate with the marketing team to ensure cohesive and consistent messaging across all digital content.
– Adapt to a fast-paced environment and manage varying workloads efficiently, maintaining flexibility as volume of tasks changes.
Qualifications:

– 2+ years of experience in video editing and graphic design.
– Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, Premiere).
– Proficiency in Canva and CapCut.
– Strong portfolio showcasing experience in social media video editing and graphic design.
– Excellent ENGLISH written and verbal communication skills.
– Ability to produce high-quality, high-volume content for a high-end luxury market.
– Creative thinking and problem-solving abilities.
– Ability to work independently and collaboratively in a fast-paced environment.
– Flexibility to manage varying workloads and adapt to changing priorities.
– Detail-oriented with excellent organizational skills.
– Ability to think outside the box and take ownership of tasks without needing constant management oversight.
– Proficient and excellent in written and spoken English.

Preferred Qualifications:
– Experience in the healthcare or wellness industry.
– Familiarity with high-end luxury markets.