Marketing Specialist

About Assign:
Assign is a leading provider of outsourcing solutions, helping businesses streamline operations and achieve their goals through effective and innovative outsourcing strategies. We are seeking a professional Marketing Specialist to join our team. This role is crucial to our marketing efforts, and we need someone who can work independently, bring strategic insights, and elevate our social media presence across various platforms.

Responsibilities:
– Develop and implement comprehensive marketing strategies across all major social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
– Create, curate, and manage engaging content (images, videos, written content)
– Monitor social media channels, engage with users, and cultivate leads and sales
– Develop and expand community and influencer outreach initiatives
– Oversee design elements for social media profiles, ads, landing pages, etc.
– Design, create, and manage social ad campaigns and promotions, including paid ad campaigns (Google Ads, Facebook Ads, Instagram Ads, etc.)
– Track and analyze the performance of paid ad campaigns, providing regular reports and recommendations for optimization
– Compile and present reports showing results and ROI to management
– Analyze key metrics and adjust strategies as needed
– Stay updated with the latest social media trends, tools, and best practices
– Make strategic recommendations based on industry trends and company goals

Requirements:
– Proven work experience as a Marketing Manager or similar role, with a focus on social media
– Demonstrated success in managing and executing campaigns across multiple social media platforms
– Experience with paid ad campaigns and ability to track performance. (Google Ads, Facebook Ads, Instagram Ads and other Social Media Ads.)
– Strong understanding of social media KPIs, web traffic metrics, and SEO
– Ability to deliver creative content (text, image, and video)
– Excellent communication and analytical skills
– Ability to work independently and make strategic decisions
– Bachelor’s degree in Marketing, New Media, or a related field

Benefits:
– Competitive salary
– Sign on bonus after 3 months
– Flexible working hours and remote work options
– Paid time off
– Professional development opportunities