Marketing Specialist

Overview:
As a Marketing Specialist, you will be instrumental in scaling a successful content engine using the Trust theme from Impact, integrated with HubSpot’s CMS. This role involves leveraging the They Ask, You Answer framework to optimize our online presence, enhance user experience, and drive exceptional sales and marketing results.

Key Responsibilities:
Template Installation and Maintenance
Install the Trust theme by Impact on our HubSpot CMS.
Regularly update the template to ensure optimal performance and alignment with current marketing strategies.
Wireframe Setup:
Design and set up new wireframes on the Trust template, ensuring seamless content and design elements integration.
SEO Optimization:

Utilize SEMrush for comprehensive SEO analysis and implementation.
Continuously optimize website content for maximum visibility and ranking on search engines.
Impact Training Utilization:
Engage in training sessions provided by Impact to master the use of the Trust theme and the They Ask, You Answer framework.
Professional Development:
Read and apply principles from the book “They Ask You Answer” to enhance content strategy and audience engagement.
Requirements:
Proficiency in using HubSpot CMS and familiarity with Impact’s Trust theme.
Experience in SEO optimization, preferably with SEMrush.
Strong understanding of the They Ask, You Answer framework.
Excellent skills in web design, content creation, and digital marketing.
Ability to work independently and as part of a team.
Strong communication and project management skills.
Benefits:
Access to IMPACT+ Pro for professional development.
Opportunity to work with a dynamic and innovative marketing team.
Competitive salary and benefits package.
Flexible working arrangements.

Ultimately, you should be able to handle tasks and deliver high-quality work under minimum supervision.

To Apply for the job, send me a message:
1. Change the subject to “ I Want to Market for You [Insert my name].”
2. Being brief and following instructions are essential to this position. At the top of your message, write 2-3 sentences on why you’d like this position and why you’re the best fit. More than three sentences will probably get your application deleted.
3. What is the name of another employee at my company?
4. How many years have you been in Marketing?
5. Briefly list your experience.