Join the Team! As a leading certificate authority in the cybersecurity industry, is expanding and searching for a dynamic Marketing Specialist who is passionate about technology and ensuring secure online connections.
We’re looking for someone who is well-versed in measuring user behavior identifying
Type: Full-time (preferred on-site, remote is considered)
Key Responsibilities:
• Drive and manage all aspects of the marketing funnel, from lead generation to customer retention.
• Optimize web content in collaboration with content teams and work with developers on page optimizations.
• Conduct keyword research for web enhancements and product introspection.
• Demonstrable skills in creating and managing SEM / PPC campaigns
• Lead native ad placements/campaigns, content marketing, and branded content initiatives.
• Spearhead both organic and paid social media marketing campaigns.
• Develop strategies for earned media, focusing on backlink development and traditional media channels.
• Work collaboratively with departments like support, product, and compliance to design content aligned with product launches.
• Perform competitive research and analysis to stay ahead in the market.
• Prepare monthly KPIs and comparative monthly reports.
• Ensure all marketing efforts are compliant with GDPR and other privacy regulations.
Qualifications:
• Google Analytics, Tag Manager, and Google Ads certifications OR equivalent experience.
• Expertise in marketing attribution across Google Analytics, eCommerce platforms, and CRMs.
• Proven track record in eCommerce marketing and form fill lead generation conversions.
• Valuable experience in technology and software marketing.
• SEO proficiency including knowledge of ranking methods, algorithm updates, and analytics tools like SEMRush.
• Familiarity with CMS platforms, predominantly WordPress. Experience with HubSpot and Adobe Experience Manager is a bonus.
• Demonstrated skills in email marketing and personalization.
• Experience with recognized CRMs like Hubspot and Salesforce.
• Capabilities in cross-platform analytics reporting.
• Familiarity with GDPR and other privacy regulations.
• Experience with BI Tools such as Quicksight, Tableau, Looker is a plus.
• While not mandatory, basic graphic design skills, web development skills (HTML, CSS), and video explainer experience will be an advantage.
• Experience with Software services, Cloud services, Certificate Authority experiences is a plus
provides an equal opportunity for employment across the globe. We welcome diversity and create an inclusive environment that protects employees from any discrimination in our amazing company.
APPLY FOR THIS JOB:
Company: Outsourced Staff
Name: Arktis Minierva
Email: