Marketing Specialist

We are looking for a highly motivated marketing specialist to lead our marketing team and help us launch a new line of products to real estate professionals in the U.S!

You will be responsible for helping us launch, build, and grow a new brand of AI-driven SaaS products via marketing channels like print media, social media, online ads, and Powerpoint presentations.

Since we are launching a new marketing team, you will also help us choose our marketing software packages based on your experience and expertise.

Our ideal candidate has at least 3 years of experience in B2B marketing, is highly creative, and willing to explore different avenues and ideas to help us achieve our goals.

Duties and Responsibilities:
Perform retargeting digital campaign creation and management of all paid digital media accounts including paid social platforms – Facebook, Instagram, Twitter, and LinkedIn, as well as Google AdWords (SEM & Display) and Adroll;
Stay up-to-date on existing and emerging digital marketing trends & platforms in order to identify new opportunities to expand our digital footprint for company growth;
Creating marketing tool kits for knowledge transfer PR & communications;
Setting our communications strategy, messaging, story, tone of voice and approach based on a thorough understanding of the business;
Oversee the design and creation of marketing materials, such as ad creatives, social media banners, and video ads;
Create, edit, and publish blog articles, aligning with the company’s content strategy and supporting overall marketing goals;
Implement and manage AI-powered digital marketing tools to improve campaign performance and efficiency;
Oversee the design, development, and maintenance of the company’s website and landing pages, ensuring they are optimized for user experience and conversions;
Monitor and analyze website traffic and user behavior using Google Analytics, and make data-driven decisions to improve website performance.
Create, execute, and monitor email marketing campaigns to engage subscribers, nurture leads, and drive conversions.
We are looking for candidates who also have experience using ChatGPT to create content or are willing to learn. Please send your resume and link to your design portfolio!