Marketing Specialist – Automated Email Campaigns & Storyboarding

Gym Genius digital marketing company that specializes in lead nurturing and conversions for gyms based
in the US. With a focus on cutting-edge marketing strategies and a commitment to driving results, we are
looking for a talented Marketing Specialist to join our team. The ideal candidate will be a creative and
analytical thinker with a passion for storytelling and a proven track record in creating successful
automated email campaigns.

Key Responsibilities:
? Develop and execute automated email marketing campaigns that align with our business goals.
? Create customer segmentation strategies to tailor email content for different audiences.
? Utilize A/B testing to optimize campaign performance and increase conversion rates.
? Collaborate with graphic designers and content creators to develop storyboards for the campaign
visualiza?on.
? Write persuasive and on-brand email copy that resonates with our target audience.
? Analyze campaign results and adjust strategies accordingly.
? Stay up-to-date with the latest email marketing trends and best practices.
? Manage email lists, including segmentation, imports, and clean-ups to maintain a high
deliverability rate.
Qualification:
? Bachelor’s degree in Marketing, Communication, or a related field.
? 2+ years of experience in Email Marketing, with a portfolio that demonstrates successful
campaigns.
? Understanding of email marketing platforms and marketing automation tools.
? Proficiency in analytics and marketing performance tools.
? Exceptional writing and editing skills, with the ability to create engaging and clear messages.
? Experience in storyboarding and creating cohesive narratives across multiple channels.
? Excellent project management skills, with the ability to prioritize and manage multiple projects
simultaneously.
? Familiarity with SEO/SEM and Google Analytics is a plus.
? Team player with the ability to work cross-functionality in a fast-paced environment.
Benefits:
? Competitive salary with performance Incentives.
? Generous vaca?on and flexible working hours.
? Professional development opportunities.
? A creative and collaborative work environment.
To apply, please submit your resume, cover letter, and portfolio showcasing your previous email
campaigns. We look forward to learning how your skills and experiences will drive the success of our
email marketing efforts.