Marketing Specialist for Online Jewelry Brand (Amazon)

We are seeking a mid-level Marketing Specialist with at least 2 years of experience to join our growing team, focused on promoting our silver jewelry brand in the US market. The ideal candidate will be proficient in various marketing tools and platforms, with a preference for those with an educational background in marketing. As the first marketing hire, you will play a key role in shaping our marketing strategy, with the opportunity to build and lead a team in the future.

**Location:** Remote, Full-Time

**Key Responsibilities:**
– Develop and implement comprehensive marketing strategies to promote our jewelry brands in the US market, primarily focusing on Amazon.
– Manage and optimize advertising campaigns across various platforms, including Amazon, Shopify, Etsy, TikTok Shop, Pinterest, and Google Ads.
– Engage with our social media channels to build brand presence and drive customer engagement.
– Lead influencer marketing initiatives to increase brand awareness and sales.
– Collaborate with our designer to ensure brand consistency in all marketing materials.
– Drive external traffic to our online stores and enhance online visibility.
– Plan and execute marketing campaigns, analyze their effectiveness, and adjust strategies as needed.
– Develop and maintain a marketing plan, set clear goals, and provide regular progress reports.
– Manage sales funnels and email marketing campaigns to nurture leads and drive conversions.

**Candidate Requirements:**
– Minimum of 2 years of experience in marketing, preferably in e-commerce or the jewelry industry.
– Proven track record of successful online marketing campaigns and influencer collaborations.
– Proficiency in various marketing tools and analytics platforms.
– Excellent communication, organizational, and leadership skills, with the ability to work independently and manage multiple projects.
– Marketing-related degree preferred but not required.

This role offers an exciting opportunity to lead the marketing efforts for our growing jewelry brands, with the potential for professional growth and team leadership.