Marketing Specialists

Company: Digital Pulse / Elite Enterprise Technology Inc.

About Us:
Digital Pulse is a leading provider of high-quality digital courses and ebooks. Our mission is to empower individuals through accessible and engaging education. We are looking for a dynamic and creative Marketing Specialist to join our team and help market our digital products across various websites that own.

Job Description:
We are seeking a talented Marketing Specialist who will be responsible for developing and implementing marketing strategies to promote our digital products. The ideal candidate will have experience in digital marketing, a strong understanding of online sales channels, and a passion for education and technology. We have several different digital content websites that need marketing.

Key Responsibilities:

• Develop and execute comprehensive marketing strategies to promote digital courses and ebooks across multiple websites.
• Manage and optimize digital marketing campaigns, including SEO, SEM, email marketing, social media, and content marketing. Create funnel to drive sales.
• Analyze market trends and competitor activities to identify opportunities for growth and improvement.
• Create engaging content and promotional materials to attract and retain customers.
• Monitor and report on the performance of marketing campaigns, making data-driven decisions to enhance results.
• Collaborate with the product development team to align marketing strategies with product launches and updates.
• Manage marketing budgets and allocate resources effectively to maximize ROI.
• Build and maintain relationships with influencers, partners, and affiliates to expand reach and drive sales.

Qualifications:

• Proven experience (3+ years) as a Marketing Specialist or similar role, preferably in the digital products or e-learning industry.
• Strong understanding of digital marketing channels and tools, including Google Analytics, Google Ads, SEO tools, email marketing platforms, and social media management tools.
• Excellent written and verbal communication skills.
• Creative thinker with a results-oriented mindset.
• Ability to work independently and manage multiple projects simultaneously.
• Strong analytical skills and ability to interpret data to make informed decisions.