Marketing Strategist (Lead Generation & LinkedIn Specialist)

Job Description:
We’re looking for a Marketing Strategist with a strong emphasis on lead generation and LinkedIn marketing. This role is crucial in developing a comprehensive marketing plan that effectively generates high-quality leads for our unique coaching services. The ideal candidate should be adept in various digital marketing tools and strategies, with a keen ability to represent our brand’s voice and connect with our target audience. This candidate should be excited about what we offer and bring fresh, innovative ideas to our marketing to attract our ideal candidates.

Key Responsibilities:
– Create and execute a strategic marketing plan centered on LinkedIn lead generation.
– Advise on current marketing trends and considerations.
– Employ innovative techniques such as AI messaging for effective lead generation.
– Utilize Canva, ChatGPT, Kajabi, and ClickUp to support and enhance marketing initiatives.
– Develop a tailored social marketing campaign with a focus on LinkedIn.
– Accurately capture and express our brand’s voice in all marketing communications.
– Identify and target ideal client profiles to maximize engagement and lead conversion.
– Support funnel building.
– Analyze and refine marketing strategies for optimal performance.

Qualifications:
– Demonstrated experience in lead generation campaigns, especially on LinkedIn.
– Proficiency in digital marketing tools like Canva, ChatGPT, Kajabi, and ClickUp.
– Demonstrated capability in devising and implementing comprehensive marketing plans.
– Strong understanding of brand positioning and maintaining voice consistency.
– Proven track record in generating effective lead acquisition and client engagement.
– Excellent analytical skills for campaign assessment and adaptation.
– Outstanding communication skills.
– This is not an entry-level role; significant experience in a similar capacity is crucial.

What We Offer:
– A unique opportunity to work with an innovative career coaching firm.
– A role with significant impact and autonomy.
– Competitive remuneration and growth opportunities.
– Flexibility to work remotely.
– Access to modern marketing tools and technologies.
– A collaborative and supportive work environment.
– A training stipend.

How to Apply:

In your cover letter, describe specific strategies or tools you’ve successfully used, such as AI messaging or data scraping. Include examples of past campaigns and how your ideas helped meet growth goals. Applications that do not include these will not be considered.

Submit your resume and a cover letter at this link: Click to view/forms/d/e/1FAIpQLSfxtFNa3izdPLIXLp-I_E0NLmpL4swFuYFQcqQlF9yhHKqmfQ/viewform