Initial Set up
– Secure individual urls for the social media pages.
– Design all of the artwork in line with your companies website to create a strong recognisable brand across all platforms.
– Embed the latest functionalities within these pages.
– Linking of all the social media profiles on to website if necessary.
Moving on from the set up stage of Phase one, start the management service.
– Research the Industry and source valuable articles and key blogs.
– Create all of the content and schedule out at the most appropriate times.
– Focus on interactions and networking – putting the service in front of those who are most likely to want to purchase.
– Manage all engagements and create personal responses for any enquiries that come via social media.
– Ensure full company credibility and brand management in todays market place.
– Engage in marketing outside the social media channels looking at key forums, related blog, local groups and communities where we can create a presence to drive traffic back to your website.
Building on this, Phase Two:
– monitor the performance of the associated accounts in line with increased level of notifications and mentions, likes and followers, website traffic, credibility and brand awareness with the ultimate aim of increased enquiries.
– ensure your KPIs are instructed within our social media proposal.
– Continue to implement new strategies within our social media management.
Posting daily on social media pages
– creating content
– Responding back to any questions and queries
– Engaging on social media pages through liking, commenting and following to increase awareness
– Engaging with key influencers and people within the industry
– Creating and sourcing some relevant images
– Hashtag research
– Tagging in relevant companies and accounts to increase your reach
– Arranging competitions and promotions
– Help with boosted paid ads
– Monthly blog with optimised keywords
– Website analysis to look at on-site SEO
– Keyword Research
– Focus on 4 Keywords
– Ongoing Link Building through backlinks based on keywords
– Monthly Ranking Report
– Driving traffic to the website based on keywords
– Monthly guest blog to drive traffic to the website through embedded links
APPLY FOR THIS JOB:
Company: Digi East LTD
Name: Alison Milthorpe
Email: