We are seeking a skilled and experienced Media Buyer with expertise in search arbitrage and affiliate marketing to join our team. The ideal candidate will have a deep understanding of the intricacies of various advertising platforms, including Pinterest, X (formerly Twitter), and Native Ads (e.g., MGID, Taboola). In this role, you will be responsible for managing and optimizing campaigns across these platforms to maximize ROI and drive high-quality traffic and conversions.
Responsibilities:
Plan, execute, and manage campaigns across platforms such as Pinterest, X, and native ad networks like MGID and Taboola.
Implement search arbitrage strategies to capitalize on cost-effective traffic sources and generate revenue through affiliate marketing.
Conduct market research and audience analysis to inform campaign strategies and identify potential areas for growth.
Optimize campaigns for performance, focusing on key metrics such as CTR, CPC, CPA, and ROI.
Monitor and analyze campaign performance data to identify trends and opportunities for improvement.
Create compelling ad copy, imagery, and targeting strategies that align with campaign goals.
Collaborate with content creators, designers, and other team members to develop cohesive campaign assets.
Stay up to date with industry trends, platform updates, and emerging opportunities in digital advertising.
Manage budgets effectively to achieve campaign objectives and maximize profitability.
Provide regular performance reports and insights to stakeholders.
Qualifications:
Bachelor’s degree in Marketing, Advertising, Business, or a related field.
Minimum of 3-5 years of experience in media buying, with a focus on search arbitrage and affiliate marketing.
Proven track record of success in managing campaigns on platforms like Pinterest, X, and native ad networks (e.g., MGID, Taboola).
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Familiarity with tracking and analytics tools, such as Google Analytics and third-party tracking solutions.
Excellent written and verbal communication skills.
Creative mindset with a keen eye for identifying opportunities and developing innovative solutions.
Ability to work independently and as part of a collaborative team.
Detail-oriented with strong organizational and project management skills.
APPLY FOR THIS JOB:
Company: Outsourcey
Name: Cerrie Anne Acevida
Email: