We are seeking a talented and versatile individual to join our team as a Content Writer, Social Media Manager, Newsletter Creator, Social Media Designer, Video Editor, and Data Entry Specialist with experience in Xero. If you have a passion for creative content, social media management, and data organization, this is the perfect opportunity for you!
Background / rationale:
Living at Home is a trusted local home care organisation that provides exceptional care and personalised support to our customers. Our compassionate and dedicated team of care professionals is committed to enabling our customers to maintain their independence, dignity, and quality of life in the comfort of their own homes.
We offer a range of flexible care options tailored to meet the unique needs and preferences of each individual, including personal care, companionship, medication management, 24/7 live-in care, and more.
At Living at Home, we believe that everyone deserves to live with dignity and respect, and we are dedicated to providing the highest standard of care to our valued customers.
We are looking to embed a structured approach to recruitment and sales through social media platforms and our website.
Our Objectives:
Our primary objectives for this project are the following:
• Increase brand awareness and recognition.
• Generate more leads and convert them into sales.
• Generate more recruitment leads and convert them into part-time and full-time staff.
• Improve the effectiveness of our recruitment efforts.
• Enhance our overall online presence and digital marketing efforts.
• Strengthen relationships with existing customers and expand our customer base.
Responsibilities:
• Content Writing: Create engaging and compelling content for our website, blog posts, social media channels, and other marketing materials.
• Social Media Management: Develop and execute social media strategies to enhance brand presence, engage with the audience, and drive traffic to our platforms.
• Newsletter Creation: Design and curate informative and visually appealing newsletters to keep our subscribers updated with the latest news, promotions, and updates.
• Social Media Design: Create eye-catching and visually appealing social media posts, graphics, and banners to increase engagement and brand visibility.
• Video Editing: Edit and enhance videos for various platforms, including social media, website, and marketing campaigns.
• Data Entry: Accurately input and manage data using Xero, ensuring the integrity and confidentiality of information.
Requirements:
• Proven experience as a Content Writer, Social Media Manager, Newsletter Creator, Social Media Designer, Video Editor, and Data Entry Specialist.
• Proficiency in writing creative and persuasive content.
• Strong knowledge of social media platforms, trends, and best practices.
• Experience with newsletter creation and email marketing tools.
• Skills in graphic design and ability to create visually appealing social media posts.
• Proficiency in video editing software and techniques.
• Prior experience with Xero or other accounting software.
• Excellent attention to detail and organizational skills for data entry tasks.
• Strong communication and teamwork skills.
When applying for this position, we highly recommend taking the time to review our various platforms to gain a solid understanding of our business and the sector we operate in. By familiarising yourself with our online presence, you will be better equipped to tailor your application and demonstrate your knowledge and enthusiasm for the role.
Here are some platforms to explore:
Website: Visit our official website to learn about our company’s mission, values, services, and any recent news or updates. Take note of the key information that resonates with you and aligns with your skills and experience.
Social Media: Follow our social media accounts, such as Facebook, Instagram, Twitter, and LinkedIn. This will give you insights into our online presence, community engagement, and the type of content we share. Pay attention to any recent campaigns, events, or initiatives that showcase our values and brand voice.
Blog or Newsletter: Check if we have a blog or newsletter and read through some of the articles or past editions. This will give you an idea of the topics we cover, the tone of our content, and the level of expertise we aim to provide to our audience.
Reviews or Testimonials: Look for reviews or testimonials from clients or employees. This will provide valuable insights into the experiences others have had with our company and the quality of our services. Positive feedback can reinforce your decision to apply, while constructive criticism may help you identify areas where you can contribute and make a difference.
By immersing yourself in our online platforms, you will gain a deeper understanding of our company culture, values, and the services we provide. This knowledge will allow you to tailor your application and demonstrate how your skills, experience, and passion align with Living at Home.
Platforms
• Website URL /
• Facebook URL https://www.>/LivingathomeUK
• Twitter URL /LivingathomeUK
• LinkedIn URL /company/livingathome
• Instagram URL /livingathome_uk/
• YouTube URL /channel/UClTZEmrR4V2s3COL9oPMPlg
Good luck with your application, and we look forward to hearing from you!
APPLY FOR THIS JOB:
Company: Living at Home
Name: James Foley
Email: