On Page SEO Specialist

Company Overview:
AviaGames Inc. is a leading player in the gaming industry, dedicated to delivering top-notch gaming experiences to our global community of passionate gamers. We offer a diverse portfolio of gaming products and services, ranging from online games to gaming peripherals and accessories. As we continue to expand our online presence and reach, we are seeking a talented On-Page SEO Specialist with a strong focus on the gaming industry to optimize our website and drive organic traffic and conversions.

Position Overview:
As an On-Page SEO Specialist specializing in the gaming industry, you will be the driving force behind our website’s search engine visibility and overall online success. Your mission will be to implement on-page SEO strategies that align with our gaming products and services, ensuring that our web pages rank high on search engine results pages (SERPs) for relevant gaming-related keywords. You will work closely with the SEO team to optimize website elements, improve user experience, attract our target audience of gaming enthusiasts, and drive conversions.

Responsibilities:
– Conduct in-depth keyword research to identify high-impact gaming-related keywords and phrases with strong search intent.
– Optimize website pages, including product pages, landing pages, and blog posts, with relevant keywords to enhance search engine rankings (Click to view, Bing, Yahoo, Duckduckgo…) and organic traffic.
– Collaborate with the content team to ensure SEO-driven content creation and optimize existing content for search engine visibility and user engagement.
– Implement on-page SEO best practices, including keyword research, meta tags, headers, internal linking, and more to improve website crawlability and indexability.
– Conduct regular SEO audits to identify technical issues, broken links, and areas for improvement on the website.
– Monitor and analyze website performance using SEO tools and platforms to measure keyword rankings, organic traffic, and user behavior.
– Utilize data-driven insights to identify opportunities for improvement and create actionable strategies to increase organic search traffic and conversions.
– Stay up-to-date with industry trends, search engine algorithm updates, and gaming-related keywords to adapt and optimize our strategies accordingly.
– Provide regular reports and updates on SEO performance, key metrics, and progress toward goals to the SEO manager.

Requirements:
– Proven experience as an On-Page SEO Specialist or similar role with a focus on the gaming industry.
– Proficient in English, both written and verbal, with exceptional communication skills.
– Ability to conduct weekly target keyword research to identify high-priority gaming-related keywords and phrases with strong search intent.
– Proficiency in optimizing page content on a weekly basis, incorporating targeted keywords to enhance search engine rankings and organic traffic.
– Deep understanding of gaming trends, gaming products, and gaming-related search intent.
– In-depth knowledge of on-page SEO best practices, including keyword research, meta tags, and content optimization.
– Familiarity with SEO tools and platforms, such as SEMrush, Arhefs, Google Search Console, Google Analytics, and more.
– Strong analytical skills to interpret data and make data-driven decisions.
– Ability to prioritize and manage multiple tasks.
– Ability to work independently and meet deadlines in a fast-paced environment.
– Up-to-date with the latest trends and changes in the gaming industry and search engine algorithms.
– Bachelor’s degree in Marketing, English, or a related field is preferred.