Online Course Creator & Digital Marketing Specialist

Summary:

We are seeking a dynamic and creative individual to join our team as an Online Course Creator & Digital Marketing Specialist. The ideal candidate will possess a unique blend of instructional design expertise, engaging content creation skills, and email marketing proficiency. This role will be responsible for developing and maintaining high-quality online courses, creating captivating TikTok content to promote the courses, and executing effective email marketing campaigns to drive enrollments.

Responsibilities:

Online Course Development:
Design and develop comprehensive online courses on Real Estate Growth.
Create engaging course content, including videos, presentations, quizzes, and interactive activities.
Utilize instructional design principles to ensure effective learning outcomes.
Maintain and update courses regularly to reflect current trends and information.

TikTok Content Creation:
Develop and execute a TikTok content strategy to promote online courses.
Create short, attention-grabbing videos that resonate with the target audience.
Utilize TikTok trends and challenges to increase visibility and engagement.
Monitor analytics and adjust content strategy based on performance data.

Email Marketing:
Build and manage email lists for course promotions.
Design and execute email marketing campaigns to drive enrollments.
Create compelling email content, including subject lines, copy, and calls to action.
Track email campaign performance and optimize for improved results.

Additional Responsibilities:
Stay up-to-date on industry trends in online learning, TikTok marketing, and email marketing.
Analyze course feedback and data to continuously improve course quality and marketing efforts.
Qualifications:

Experience:
Proven experience in developing and delivering online courses.
Demonstrable experience in creating engaging TikTok content with a track record of success.
Experience in email marketing, including list building, campaign management, and performance analysis.

Skills:
Strong instructional design and content development skills.
Creativity and ability to produce engaging videos and marketing materials.
Excellent written and verbal communication skills.
Proficiency in email marketing platforms (e.g., Mailchimp, Constant Contact) and video editing software.
Familiarity with learning management systems (LMS) is a plus.