Outbound Lead Generation Specialist (Instagram DM)

Job Description: Outbound Lead Generation Specialist (Instagram DM)

Are you a skilled communicator with a knack for building meaningful connections? Are you passionate about utilizing social media to drive business growth? We are a dynamic and fast-growing video production and fulfillment agency in search of a talented Outbound Lead Generation Specialist to join our team. This role is ideal for someone who thrives on initiating conversations, forging relationships, and securing potential clients for our creative services.

Job Responsibilities:

Proactively reach out to potential clients via Instagram Direct Messages (DMs) to introduce our video production and fulfillment services.
Craft personalized and engaging DMs to pique the interest of target prospects, showcasing the value and benefits of our services.
Conduct research to identify potential leads and understand their needs, ensuring that outreach messages are tailored to resonate with each individual or business.
Nurture leads through meaningful conversations, addressing their inquiries, and highlighting how our agency can fulfill their video content needs.
Collaborate closely with the marketing and sales team to align lead generation strategies with overall business objectives.
Maintain an organized and detailed record of lead interactions and follow-up activities using CRM software.
Qualifications and Skills:

Excellent ENGLISH written and verbal communication skills, with a flair for building rapport and engaging prospects.
Proficiency in using Instagram’s messaging platform to initiate outbound lead generation conversations.
Adept at identifying potential clients and understanding their pain points to tailor outreach efforts effectively.
Strong understanding of social media best practices and trends, particularly on Instagram, to drive lead generation success.
Familiarity with content repurposing and creative strategies to optimize lead engagement and response rates.
Ambitious and goal-oriented, with a passion for exceeding lead generation targets and driving business growth.
Ethical approach to lead generation, focusing on building genuine relationships and providing value to prospects.
High level of attention to detail and organizational skills to manage lead data efficiently.
If you’ve read this far, include the word “Sunset” in your application.

Salary will be competitive and may include performance-based incentives.

To apply, please submit your resume along with a brief cover letter outlining your experience in outbound lead generation and your passion for leveraging Instagram as a lead generation tool.

Join our team and play a key role in driving our agency’s growth by connecting with potential clients and showcasing the value of our creative video services!