Paid Social Media Specialist

Are you passionate about leveraging the power of social media to drive brand success and engagement? Do you thrive in a fast-paced, dynamic environment where you can showcase your expertise in paid social advertising? If so, we have an exciting opportunity for you to join our Marketing Team as a Paid Social Media Specialist.

Your Role:

Reporting to our Head of Direct to Consumer and closely collaborating with the Marketing Team, you’ll be responsible for:

Paid Social Strategy: Develop and implement paid social media strategies aligned with major brand campaigns, optimizing parameters for platform selection and format.

Campaign Management: Supporting the development of paid social media campaigns, including asset development, campaign set-up, and briefing internal stakeholders on insights from previous campaigns.

Content Creation: Curate engaging content for our social media platforms (Instagram, Facebook, TikTok, LinkedIn) to captivate audiences and drive brand engagement.

Strategy Implementation: Assist in developing and implementing social media strategies to increase brand awareness and audience engagement, leveraging insights from trend monitoring and competitor activities.

Performance Monitoring: Defining and monitoring key performance metrics to drive continuous improvements across campaigns, evaluating both media and creative agency performances on a campaign and quarterly basis.

What Will Make You Successful:

To excel in this role, you’ll need:

Proven Experience: A track record in social media management and content creation, with a focus on driving brand engagement.

Strategic Mindset: Ability to develop and implement effective social media strategies that align with brand objectives.

Creative Flair: Strong content creation skills and a keen eye for engaging visual and written content.

Analytical Skills: Proficiency in monitoring social media trends and competitor activities to identify opportunities for improvement.

Collaborative Spirit: A team player who thrives in a collaborative environment, able to work closely with cross-functional teams.

Adaptability: Ability to thrive in a fast-paced environment and adapt to changing priorities and strategies.

Join Us:

Be part of a dynamic team dedicated to driving brand success through innovative social media strategies. Apply now and unleash your creativity in shaping our brands’ online presence!

Qualifications:

University degree or equivalent in Management or Communication.

At least 2 years of experience in social media planning and content development.