Paid Social Specialist (Digital Marketing)

Join JUICE as a paid social specialist to work with a variety of fun brands and tech startups! You’ll be responsible for building strategy, building ads, and the performance of various Meta and TikTok ad accounts while sharing your insights and recommendations with your colleagues. You’ll work closely with a client success manager to agree on a plan that drives performance for your clients, helping them grow and thrive. You’ll need to be an exceptional communicator who can work remotely to collaborate and achieve goals.

About us:
JUICE is a digital growth & marketing agency founded by two entrepreneurs with successful previous exits. Our strict focus on maximizing ROI has helped our clients see enormous revenue-driving success across user acquisition, eCommerce, and lead generation campaigns. JUICE is an Inc. 5000 award-winning industry leader in results-driven growth strategy development, social advertising, search engine marketing, organic search ranking, and lead generation. JUICE focuses on building scalable, efficient campaigns that drive results.

What you’ll do:
Strategize, execute, manage, and optimize a portfolio of paid social ad accounts.
Develop marketing strategies relating to paid social and create clear plans to achieve client business goals.
Possesses comprehensive expertise in paid social strategy, including an understanding of full-funnel dynamics, platform selection based on specific objectives, attribution methods, measurement techniques, creative execution, and more.
Collaborate with team members to design funnels with a thorough understanding of LTV and CAC, not just the initial acquisition of new customers/users.
Communicate strategy, performance, and campaign recommendations externally and internally.
Display your strong understanding of performance digital marketing metrics for clients with the ability to analyze performance, identify areas for improvement and justify campaign decisions to clients and internal stakeholders.
Takes proactive steps to stay informed about industry developments. Have the ability to self-conduct, gather, and analyze market research to determine social media opportunities and competitiveness.
Be an exemplary model of JUICE values!

What you’ll need to succeed:
2+ years of paid social (Meta/TikTok is a plus) advertising experience, building high-converting ad copy and campaign strategies to drive quantifiable results.
2+ years of agency experience preferred
Strong understanding of advertising and marketing principles, particularly for online audiences.
Expertise in conceiving, testing, and optimizing ad copy.
Strong written and verbal communication skills.
Proven ability to be proactive.
Ability to think critically.
A passion for growing businesses.