PPC Account Specialist

Position Overview:
We are looking for an experienced Amazon PPC Campaign Manager who is proficient in creating and managing all types of PPC campaigns on the Amazon Advertising platform. The ideal candidate will have a deep understanding of Amazon’s advertising ecosystem, including Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. This position offers hourly rate of $3 to $4 per hour, commensurate with experience.

Responsibilities:

-Develop and implement PPC campaigns on the Amazon platform, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
-Conduct keyword research to identify high-opportunity keywords and optimize campaign performance.
-Monitor and analyze campaign performance metrics, such as click-through rate (CTR), conversion rate, and return on ad spend (ROAS).
-Continuously optimize campaigns to improve performance and achieve KPIs such as ACoS (Advertising Cost of Sales) and sales growth.
-Stay updated on industry trends, Amazon advertising policies, and best practices to ensure compliance and drive innovation.
-Collaborate with cross-functional teams, including marketing, product management, and sales, to align advertising strategies with business goals.
-Provide regular reports and insights on campaign performance, trends, and opportunities for improvement.
-Develop and implement Amazon PPC campaign strategies to achieve specific marketing objectives and KPIs.
-Create and manage all types of PPC campaigns on the Amazon Advertising platform, including Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
-Conduct keyword research and analysis to identify relevant and high-performing keywords for campaign targeting.
-Write compelling ad copy and optimize ad creative to maximize click-through and conversion rates.
-Monitor campaign performance and analyze key metrics to identify areas for improvement and optimization.
-A/B test ad variations and landing pages to improve campaign performance and ROI.
-Stay up-to-date with Amazon Advertising best practices and platform updates.
-Collaborate with other marketing team members to align Amazon PPC campaigns with overall marketing strategies and objectives.

Join us and be a part of our exciting journey as we continue to grow and thrive on the Amazon platform!