PPC Director (Remote)

Number of Openings: 1
Job Description:
The Director of PPC will work closely with and lead our marketing team remotely. In this pivotal role, you will be responsible for leading and managing a team of remote employees, developing effective marketing strategies, and ensuring exceptional performance and results for our clients. Your leadership skills will be crucial as you act as a liaison between our US-based operations and our team in the Philippines.
If you thrive in a fast-paced environment, excel at strategic thinking, and are driven by delivering tangible results, we invite you to join our team and make a significant impact in the world of digital marketing.
The ideal candidate will have a minimum of 5 years of experience managing Google Ads for US-based local service businesses, with a strong understanding of Local Service Ads (Google Guaranteed). Experience with Yelp Ads is a plus.
Role Details:
Industry: Local Services: HVAC, Contractors, Plumbing
Work Shift: 9:00 AM – 6:00 AM EST
Workdays: Monday – Friday
Salary range: USD $1,800 – $2,235 / monthly
Work Allocation:
50% of the time will be focused on account management.
50% of the time will be dedicated to training and supporting at least 2 full-time employees.
Job Responsibilities:
– Act as the main point of contact between the Philippines employees and the leadership team in the US.
– Lead and manage a team of remote employees, providing guidance, support, and mentorship.
– Provide daily updates to leadership that outline roadblocks or new initiatives
– Develop and implement effective marketing strategies to drive results for our clients.
– Strategize and communicate effectively with both internal and external team members.
– Comfortable with communicating directly with clients if necessary in both video conference or email
– Independently optimize accounts, making data-driven decisions to improve performance.
– Update and improve Standard Operating Procedures to streamline processes and enhance efficiency.
– Provide thoughtful recommendations to positively impact campaign performance.
– Experience with franchises is a plus.
– Create, manage, and update daily pacing documents to track campaign progress and performance.
– Create and deploy tracking pixels via Google Tag Manager
– Less than 15 min response times during normal business hours either by Slack or email
– Be able to take multiple 30-60 min calls throughout the business day
Qualifications:
Experience
– 5 years of experience managing Google Ads for US-based local service businesses.
– Experience managing 2 or more full-time employees remotely.
– Proficiency in Local Service Ads (Google Guaranteed) and Yelp Ads.
– Experience with franchises is a plus.
Ideal candidate
– Strong leadership skills with the ability to lead and build a team.
– Proactive and self-motivated with the ability to work independently.
– Ability to think critically and provide insightful recommendations.
– Comfortable working on multiple accounts simultaneously.
– Has worked in an agency setting, preferably a US-based agency.
Communication Skills
– Excellent English communication skills, both verbal and written.
Certification
– Google Ads certification with an active certification.
Technical Skills
– Familiarity with tools/software such as Click to view, ClickUp, Slack, Gmail, Excel, Google Sheets, Zapier, Unbounce, and ChatGPT.
– Must have fast and reliable internet
Benefits:
Competitive salary based on experience
13 month bonus (prorated)
Employee retention incentives
Annual increase merit
Company paid private health insurance through Allianz
Payroll covers social security, taxes, and compliance
12 days PTO plus 5 days Service Incentive Leaves
Observance of all public holidays
Ready to ignite your career in digital marketing? Join us at Lockhern Digital and be part of a team that’s driving results and shaping the industry. Apply Now!