PPC Specialist

Are you passionate about e-commerce and looking for an exciting opportunity to contribute to the growth of a small business? Do you have a proven track record in optimizing Amazon PPC campaigns and driving results? If so, we have the perfect role for you!

**Company Name:** Doreen Enterprises Inc.

**Position:** Amazon PPC Specialist

**Job Type:** Part-Time

**About Us:**
Doreen Enterprises Inc. is a fast-growing small business specializing in Tools & Home Improvement. We are dedicated to providing high-quality products and exceptional customer service to our customers. As we continue to expand our operations on Amazon, we are seeking a talented and driven Amazon PPC Specialist to join our team and help us enhance our online presence and increase sales.

**Role and Responsibilities:**

As an Amazon PPC Specialist, you will be responsible for managing and optimizing our Amazon Pay-Per-Click (PPC) campaigns to drive traffic, increase conversions, and maximize return on advertising spend (ROAS). Your main duties will include:

1. **Campaign Management:** Plan, execute, and monitor Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, and Product Display Ads, while maintaining a focus on performance metrics.

2. **Keyword Research:** Conduct in-depth keyword research to identify high-converting keywords and create relevant ad groups to target specific customer segments.

3. **Bid Management:** Analyze keyword performance and adjust bids accordingly to ensure optimal ad placements and budget allocation.

4. **Data Analysis:** Regularly analyze campaign data and generate actionable insights to refine strategies and improve performance.

5. **Competitor Analysis:** Keep a close eye on competitor activities, industry trends, and best practices to stay ahead of the competition.

**Qualifications and Skills:**

– Proven experience as an Amazon PPC Specialist or in a similar role.
– Solid understanding of Amazon’s advertising platform, Seller Central, and AMS.
– Proficiency in keyword research tools and Amazon analytics.
– Analytical mindset with a focus on data-driven decision-making.
– Excellent communication and interpersonal skills.
– Strong attention to detail and ability to manage multiple campaigns simultaneously.
– Familiarity with e-commerce metrics such as ACoS, CTR, and Conversion Rate.
– Knowledge of SEO and e-commerce best practices is a plus.

**Education and Experience:**

– At least 2 years of experience managing Amazon PPC campaigns and driving measurable results.

**Benefits:**

– Competitive salary.
– Flexible working hours and remote work.

**How to Apply:**

If you are ready to take on this exciting opportunity and help our small business thrive on Amazon, please submit your resume, a cover letter, and any relevant portfolio items or case studies.

**Note:** Only shortlisted candidates will be contacted for further steps in the selection process.

We look forward to receiving your application and learning more about how you can contribute to the success of Doreen Enterprises Inc.