Project/Social Media Manager

Soulmated is at the forefront of the dating industry, dedicated to helping people navigate the modern dating world by equipping them with the right questions to ask their partners in order to form a truly meaningful connection. We’re on the hunt for a dynamic Project/Social Media Marketing Manager to elevate our brand’s digital presence and drive growth through innovative social media strategies and data-driven Meta ad campaigns.

Key Responsibilities

Develop and implement comprehensive social media marketing strategies to increase brand visibility and engagement across all platforms.
Manage and execute Meta ad campaigns with a focus on PPC, including budget allocation, targeting, and optimization for maximum ROI.
Conduct in-depth analysis and A/B testing for different ad creatives and strategies to identify the most effective approaches.
Stay abreast of the latest social media trends and platform updates to leverage emerging features and best practices in social media marketing.
Produce compelling content tailored to each social media channel.
Monitor, measure, and report on campaign performance with actionable insights and recommendations for continuous improvement.
Engage with our audience by responding to comments, messages, and reviews in a manner that aligns with our brand voice.
Coordinate with the sales and marketing teams to synchronize social media campaigns with broader marketing initiatives.

Qualifications:

Proven experience in social media management and digital advertising, specifically with Meta platforms and PPC campaigns.
Strong analytical skills, with the ability to interpret data and performance metrics to drive marketing decisions.
Excellent organizational and project management capabilities, with a keen attention to detail.
Creative mindset with experience in content creation and a deep understanding of what resonates with different audiences.
Proficient with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and Meta’s Ads Manager.
Exceptional communication skills, both written and verbal, with the ability to craft clear and persuasive messages.
Self-motivated with the discipline to work independently and deliver results in a remote work environment.
A portfolio or case studies demonstrating past successes in social media marketing and paid social campaigns.
Why Join Us?
At Soulmated, you’ll be part of a forward-thinking team that values innovation and creative problem-solving. We offer a flexible work environment, competitive salary, and the opportunity to make a significant impact on our growing brand.

If you are passionate about social media, excel in a fast-paced remote setting, and are eager to take our social media presence and paid advertising to the next level, we want to hear from you!