Public Relations Manager

Position: Public Relations Manager

Company: Starin Strategies

Reports to: Christene Marie, Founder and CEO

Starin Strategies is a branding & marketing firm that empowers organizations and individuals to shine against competitors and connect with the target market through an empathy-driven approach. We are seeking an experienced and skilled Public Relations Manager to join our team on a part-time basis, working 5-10 hours per week.

As a PR Manager, you will have the opportunity to drive success through exceptional media outreach and storytelling. You will be responsible for creating and executing compelling PR campaigns that generate buzz and drive awareness for both Starin Strategies and our clients, managing relationships with key media outlets, and creating compelling narratives that capture the attention of the press and the public. This role requires a deep understanding of media relations, as well as the ability to identify and target key influencers in the market.

Key Responsibilities:
– Media Procurement Strategy: Develop and execute the company’s and our clients’ media procurement strategy to achieve relevant goals and objectives, inclusive of traditional media, paid media, podcasting, etc.
– Media Management: Build and maintain relationships with top-tier media outlets and reporters to secure media coverage.
– Copywriting: Craft and distribute compelling press releases and pitches that tell our brand and our clients’ stories in an engaging way.
– List Building and Management: Build and maintain a database of media contacts to be used for media outreach, as well as identify new opportunities for media coverage and develop creative ways to position our brand and that of our clients in the media.
– Research: Stay up-to-date on industry trends and news, and proactively identify ways to leverage these trends to benefit our brand and our clients.

Qualifications:
– Access to a reliable media relations software tool for securing journalists’ industry focus, contact information, etc.
– Proven experience in public relations and media procurement.
– Excellent writing and communication skills, with the ability to craft compelling stories that resonate with the media and the public.
– Strong relationships with key journalists and media outlets, as well as access to a comprehensive database of reporters and other relevant contacts.
– Firm understanding of the importance of Public Relations as it pertains to SEO.
– A strategic thinker with the ability to curate creative story angles and execute PR plans that deliver results.
– A passion for PR and a desire to drive success through exceptional media outreach and storytelling.

Note from Christene Marie:

Hello!

Thank you for your time to explore this position. 2023 is a big year for each of us on the team; we are expanding and growing as a collective and on an individual level, with each aspect guided by our values of emotional intelligence and excellence. Ultimately, these values guide us professionally and personally and allow us to champion each other in all areas of life.

If you are:
– Committed to excellence,
– Do everything humanly possible to find solutions and don’t take no for an answer,
– Flexible yet equipped with assertion to keep me in check, and
– Honor both your word and those around you,

then, I believe you will be the perfect fit!

Those who know me know I am nothing but transparent. So, here is why you may not want this job:

– You will need to be available during Eastern Standard Time working hours (9:00 AM – 5:00 PM.) I need to be able to get a hold of you quickly, include you in meetings, and get your help in real-time. I realize the late shift isn’t for everyone and totally respect that. For this role, it’s a prerequisite.

– Each member of the team is absolutely incredible! To keep up, you will need to work hard, fast, and smart. You will need to react quickly yet intentionally seek growth opportunities. At the end of the day, I am looking for more of an entrepreneur than an employee.

If I haven’t scared you off yet…

There are significant growth opportunities available for the right candidate. I am committed to each employee, to your growth and safety and health holistically (financially, emotionally, spiritually, and physically.) I only want the absolute best of the best. Please only apply if you’re confident that’s you. If you’re interested, below are the instructions to apply.

Application:

Are you a PR veteran with a flair for storytelling and a relentless drive to make a real impact? Join our team and take your career to the next level by contributing to the growth and success of amazing brands, such as Kellogg Foundation, Amazon, NAACP, and many others.

Send the details outlined below to Click to view in order to submit your application.

1) Title your resume, “PR Manager_First Name Last Click to view”
2) Attach your resume to the email and include a link to your resume
3) Share 2 reasons why you are a good fit for this position
4) Outline Your understanding of the following quotes:
“He who has a why can bear almost any how.” – Friedrich Nietzsche
“Could a greater miracle take place than for us to look through each other’s eye for an instant?” – Henry David Thoreau
5) In your opinion, what is the greatest virtue?
6) Title the subject line of your email, “I have read the instructions”

We’re looking forward to hearing from you!