Remote Associate PPC Director (Paid Ads Expert)

Number of Openings: 1

Job Description:

The Associate Director of PPC will work closely with and lead our marketing team remotely. In this pivotal role, you will be responsible for leading and managing a team of remote employees, developing effective marketing strategies, and ensuring exceptional performance and results for our clients. Your leadership skills will be crucial as you act as a liaison between our US-based operations and our team in the Philippines.

If you thrive in a fast-paced environment, excel at strategic thinking, and are driven by delivering tangible results, we invite you to join our team and make a significant impact in the world of digital marketing.

The ideal candidate will have a minimum of 5 years of experience managing Google Ads for US-based e-commerce businesses. They should be confident in platforms like Shopify and/or WooCommerce as well as Google Merchant Center.

Role Details:

Industry: E-Commerce and Local Service (HVAC, Contractors, Plumbing)
Work Shift: 9:00 AM – 6:00 AM EST
Workdays: Monday – Friday
Salary range: PHP 104,000 – 130,000 / Monthly
Work Allocation:

Job Responsibilities:

– Act as the main point of contact between the Philippines employees and the leadership team in the US.
– Provide daily updates to leadership that outline roadblocks or new initiatives
– Develop and implement effective marketing strategies to drive results for our clients.
– Strategize and communicate effectively with both internal and external team members.
– Comfortable with communicating directly with clients if necessary in both video conference or email
– Independently optimize accounts, making data-driven decisions to improve performance.
– Update and improve Standard Operating Procedures to streamline processes and enhance efficiency.
– Provide thoughtful recommendations to positively impact campaign performance.
– Create, manage, and update daily pacing documents to track campaign progress and performance.
– Develop, implement, and manage PPC campaigns across various e-commerce platforms like Google, Amazon, and Meta.
– Manage Google Ads campaigns for US-based e-commerce businesses, ensuring optimal performance with a strong understanding of Google Shopping and/or Performance Max campaigns.
– Implement and optimize Google ads, Bing ads, and Meta ads to drive quality leads for clients.
– Provide creative recommendations for Meta and Instagram ads.
– Develop and maintain efficient campaign structures including but not limited to: campaigns, ad groups, ad copy, and keywords.
– Independently optimize accounts, making data-driven decisions to improve performance.
– Work on multiple accounts simultaneously, ensuring each receives proper attention and optimization.
– Create and deploy tracking pixels via Google Tag Manager
– Less than 15 min response times during normal business hours either by Slack or email
– Be able to take multiple 30-60 min calls throughout the business day

Qualifications:
Experience
– 5 years of experience managing Google Ads for US-based e-commerce businesses.
– Experience managing 2 or more full-time employees remotely.
– Proficiency, in Google Ads, Meta Ads, and Amazon Ads
– Client-facing communication is a plus.
– Experience with franchises is a plus.
Ideal candidate
– Strong leadership skills with the ability to lead and build a team.
– Proactive and self-motivated with the ability to work independently.
– Ability to think critically and provide insightful recommendations.
– Comfortable working on multiple accounts simultaneously.
– Has worked in an agency setting, preferably a US-based agency.
Communication Skills
– Excellent English communication skills, both verbal and written.
Certification
– Google Ads certification with an active certification.
Technical Skills
– Familiarity with tools/software such as Click to view, ClickUp, Slack, Gmail, Excel, Google Sheets, Zapier, Unbounce, and ChatGPT.
– Must have fast and reliable internet

Benefits:
– Competitive salary based on experience
– 13 month bonus (prorated)
– Employee retention incentives
– Annual increase merit
– Company paid private health insurance through Maxicare
– Payroll covers social security, taxes, and compliance
– 12 days PTO plus 5 days Service Incentive Leaves
– Observance of all public holidays

Ready to ignite your career in digital marketing? Join us at Lockhern Digital and be part of a team that’s driving results and shaping the industry. Apply Now!