Remote Content Marketer

Content Marketer & Writer at The Men’s Cave, Singapore.
Job Description: Content Writer – Email Marketing and SEO (Remote)
Are you a talented and creative writer with a passion for crafting compelling content? Do you have experience in email marketing and a knack for optimizing content for search engines? If so, The Men’s Cave Singapore has an exciting opportunity for you to join our team as a Content Writer.
About The Men’s Cave Singapore:
The Men’s Cave Singapore is a leading retailer of lifestyle furnishing products in Singapore. We offer a wide range of high-quality items, including traditional games room products like pool tables, arcade machines and as well as designer lifestyle products meant for upscale homes and corporates. Our team is deeply passionate about making homes fun, and we firmly believe that we will play a key role in changing how homes will be in future.
Job Responsibilities:
As a Content Writer at The Men’s Cave Singapore, you will play a crucial role in enhancing our brand’s online presence and engaging our target audience. Your primary responsibilities will include:

Email Marketing Strategy: Develop and execute email marketing campaigns to drive customer engagement, retention, and sales. Craft persuasive and engaging email content that aligns with our brand voice and objectives. Collaborate with the marketing team to segment the email list and personalize messages for specific customer segments. Monitor campaign performance, analyze data, and make data-driven recommendations for optimization.
SEO Optimized Content: Write and optimize website content, blog articles, product descriptions, and landing pages to improve search engine visibility and organic rankings. Conduct keyword research using paid AI and SEO tools to identify high-value keywords and phrases. Implement on-page SEO best practices, such as meta tags, headings, and URL structure. Collaborate with the marketing and web development teams to ensure content aligns with the overall SEO strategy.
Collaboration and Research: Collaborate with cross-functional teams, including marketing, design, and product teams, to gather information and insights for content creation. Leverage paid AI and SEO tools to optimize content, analyze performance, and generate data-backed insights. You will also need to have an open mind to learn and research on new skills to be aligned with the organisation requirements, including SEO Optimisation as well as the Storybrand marketing framework.
Qualifications and Skills:
To succeed in this role, you should possess the following qualifications and skills:
Proven Experience: Minimum 1 year of experience as a Content Writer, preferably with experience in email marketing and SEO content writing. Provide a portfolio or samples of your work demonstrating your expertise.
Strong Writing Skills: Strong command of the English language with excellent grammar, spelling, and punctuation. Ability to write engaging, persuasive, and SEO-optimized content for different platforms and target audiences.

Email Marketing Expertise: Experience in developing and executing email marketing campaigns. Familiarity with email marketing tools and platforms is a plus.
SEO Knowledge: Some understanding of SEO principles and best practices. Some understanding in using SEO/ AI tools like Google Analytics, Ahrefs, Click to view. It’s not a deal breaker if you lack skills in them, as long as you are willing to invest heavily in learning.
Creativity and Adaptability: Ability to think creatively, generate new content ideas, and adapt writing style to suit different platforms and brand voices.
Strong Work Ethics: The Men’s Cave sets a high standard to work ethics, and are looking for only the best in this regard who are driven enough to deliver. In return, we would emphasise in growing with you.
Attention to Detail: Meticulous attention to detail to ensure error-free and polished content. Ability to meet deadlines and work in a fast-paced environment.
Remote Work Experience: Must have a reliable internet connection and a suitable home workspace.
Contract and Benefits: This is a fully remote position on a three-month contract as probation, with the potential for conversion to full-time employment based on performance. As a full-time employee, you will be eligible for full-timer’s benefits, including paid time off, career progression and more.
How to Apply: If you are a skilled Content Writer with a passion for email marketing and SEO, and if you’re looking for a remote job with excellent growth potential, we would love to hear from you. Please submit your resume, along with a cover letter and writing samples or a portfolio, showcasing your qualities and work through this application
Note: Only shortlisted candidates will be contacted for further steps.
The Men’s Cave Singapore is a progressive employer committed to diversity and inclusion within the workplace. If you would like to learn more about Careers @ The Men’s Cave, please visit our careers page by visiting our website. We deeply believe in growing and advancing with our employees.