Remote Marketing and Social Media Manager (Go High Level)

Position Overview:

We are looking for a Marketing and Social Media Manager who specializes in digital content, is proactive, creative, and has experience creating digital content to manage social media channels, create captivating content, and engage with our community to enhance our brand’s visibility and attract new guests. This role also entails important onboarding responsibilities, such as listing new properties, developing guidebooks for each location, and standardizing operating procedures.

Additionally, the role involves actively monitoring and engaging in Facebook groups to drive bookings and increase revenue. This position will also require flexibility to be involved in other administrative and personal assistant tasks as relevant, offering a broad exposure to the inner workings of an innovative company in the short-term rental industry. This individual will play a pivotal role in defining KPIs for the company.

Key Responsibilities:
• Develop and execute marketing strategies to increase online visibility, engage potential guests, and encourage repeat business.
• Actively manage, update, and grow our social media presence, including participation in Facebook groups, by posting engaging content, responding to inquiries, and building a community to increase bookings and revenue.
• Generate innovative digital content for email campaigns, blog posts, promotional materials, and social media to attract and retain guests.
• Oversee the onboarding process for new properties to the company’s portfolio, including creating listings, developing property guidebooks, and ensuring all listings meet our brand’s standards.
• Establish and maintain standard operating procedures (SOPs) for all tasks to ensure operational consistency and efficiency.
• Utilize technology tools such as OwnerRez, Canva, ChatGPT, Go High Level (or other CRM tools), and general office productivity apps to streamline processes and enhance guest engagement.
• Conduct administrative and personal assistant tasks as needed to support the operational and executive needs of a growing startup.
• Define key performance indicators (KPIs) for the role and the broader marketing and operational efforts.
• Train and mentor future virtual assistants in SOPs and company practices as the organization grows.

Qualifications:
• Demonstrated experience in marketing, social media management, or content creation, ideally within the hospitality or rental industry.
• Exceptional communication skills, capable of crafting engaging, clear, and grammatically correct content.
• Strong organizational and time management skills, capable of multitasking effectively.
• Proficiency in digital marketing tools and platforms, including OwnerRez, ChatGPT, Canva, Go High Level (or similar CRM tools), and office productivity apps.
• A creative and detail-oriented mindset, capable of producing visually appealing and impactful content.
• Independent and self-motivated, with a strong work ethic and the ability to work remotely.
• Familiarity with the short-term rental market and platforms like Airbnb and VRBO.
• Flexibility to adapt to a variety of tasks in a startup environment.
• Leadership and mentorship skills, with the ability to define KPIs and train others.

TECHNICAL REQUIREMENTS:
– Internet speed minimum 30mbps
– i5 8th Gen or higher
– Windows 10 / MacOS Catalina or higher
– Minimum of 8 GB RAM
– Private and quiet dedicated home office area (no roosters, dogs, children’s noises in the background)
– Back-ups in case of power or internet provider interruptions
– Good headset and webcam (preferably noise-canceling headset)

WHAT WE OFFER:

We offer our team members targeted development opportunities both on a professional and personal level. We also offer:
– Competitive Salary
– Holiday Reward equivalent to 13th-month pay
– HMO
– Life Event Bonuses
– Preventive Mental Health Benefit

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