Retention Marketing Manager

But first, autobrush.
autobrush is a clinically proven u-shape toothbrush. It’s a brand built on innovation, disruption, and unparalleled quality. We are obsessed with our customers, passionate about learning, and known for quick pivots and agile working environment. We are a direct response, D2C, self-funded startup. We have high expectations and expect that you will, too.

autobrush is and will remain a fully remote company with a passion for creating a culture where our employees are valued. We are equally obsessed with your experience as a part of this team.

*No application will be considered unless this sheet is properly filled out:
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Improve your odds of an interview: The application process at autobrush is in-depth because we only hire truly dedicated individuals. Please take your time to make sure your application is the best representation of your skills and personality.

Job Description
To help us achieve our mission, we are currently seeking a Retention Marketing Manager to take our marketing efforts to the next level through our e-commerce store, search, lifecycle, social media, lead generation, and more.

In the dynamic landscape of e-commerce, fostering lasting customer relationships is both an art and a science. The ideal candidate for the Retention Marketing Manager role is a strategic thinker with a strong background in e-commerce retention strategies. With expert knowledge in email and SMS campaign development, as well as an insightful understanding of customer behavior, you will be expected to elevate our customer engagement and drive retention. Your focus will be on leveraging analytics to inform targeted campaigns that deepen customer loyalty and contribute to autobrush’s growth. As a Retention Marketing Manager, your goal will be to maintain and amplify autobrush’s brand presence throughout the customer lifecycle, ensuring a consistent and compelling brand experience that fosters long-term loyalty

Who You Are?
You are a self-starter who is a creative problem solver, knows when to speak up, enjoys fast-paced work, and is motivated by success. You are as creative and aesthetically minded as you are analytical and data-driven, embracing the idea of authentic marketing.

You can come up with original storytelling ideas while being able to concisely present the results of daily, weekly, and monthly campaigns to better inform cross-functional teams on what is working for autobrush.

You are curious to a fault, understand autobrush inside and out, never miss a deadline, and thrive on providing massive value. As one of the primary points of contact between the company and the customer, you will relentlessly uphold our standards for excellence and authenticity in everything you create.

What You’ll Do:
– Craft innovative email and SMS marketing campaigns to enhance customer loyalty
– Work with teams to ensure strategic visions are effectively implemented
– Analyze campaign data to refine strategies for improved engagement and retention
– Ensure consistent communication of autobrush’s unique brand voice across all marketing channels
– Lead initiatives to create a seamless and engaging customer journey
– Develop impactful content for various platforms, focusing on email and SMS
– Stay updated with the latest in retention marketing to keep autobrush at the forefront
– Efficiently plan and oversee the content calendar, ensuring timely and relevant material across marketing channels
– Apply fundamental SEO principles in blog creation to enhance online visibility and audience engagement

Necessary Skills & Attributes for Success:
– 3-5 years of experience specializing in retention strategies with a deep understanding of email and SMS marketing
– Ability to craft and execute targeted email and SMS campaigns that drive customer engagement and loyalty
– Ability to plan and organize a content calendar that supports retention objectives and complements marketing initiatives
– A keen eye for data analysis to refine marketing strategies and improve retention metrics
– Basic knowledge of SEO best practices to enhance blog visibility and support content marketing efforts
– A creative and curious mindset that thrives on exploring new ways to enhance customer retention and brand loyalty
– Excellent communication skills for clear and persuasive messaging across various marketing channels
– Eagerness to learn and adapt in a fast-evolving digital marketing landscape, with a focus on expanding retention marketing expertise

What Makes Us Special:
– We give a shit! We care. We are slightly obsessive. We sweat every detail. We fight for what we think is best for autobrush and our customers.
– We put our money where our mouth is. We own our words. We own our actions. We own our mistakes.
– We solve problems. You won’t find us waiting around for someone else to fix a problem.
– It’s all about the people! We can’t take care of others (our customers) without taking care of ourselves (our people) first. That’s why we pay extremely competitive salaries and offer a variety of perks to help you optimize your health.

What We Offer:
– Competitive Salary
– Fully Remote Company
– Environment of DTC eCommerce obsessed people who love to learn, execute, and scale
– Opportunity to flourish with a growing company. You have the chance to join the team early and become a crucial part of our success.