SaaS Product Marketing Manager

— About Us —
We are a software company located in Sydney, Australia with a passion for building smart tools for the fitness industry, specifically swimming schools and aquatic facilities. We love to innovate and push the boundaries so our clients get excited by our products. We build web-based products such as cloud-based task management, attendance, scheduling & finance/accounting systems.

— Job Purpose —
Collaborating closely with our Product Management team, the Product Marketing Manager will be the champion of our products. The successful candidate will translate our product technology into market leading propositions and GTM campaigns that drive growth for our business and demonstrate value for our customers.

You will have a wide and varied role which will flex your skills from planning through to execution – we’re looking for a well-rounded and hands-on Product Marketer, who can shape proposition and messaging, drive GTM programmes and can get tactical campaigns delivered on time.

— Specific Responsibilities —
– Maintain a deep understanding of what our products do, who interacts with them and why.
– Capture market insights and drive understanding of customer persona needs into our product & proposition development and across the organisation.
– Translate product capability and enhancements into compelling proposition & messaging that solve for market and customer needs.
– Produce clear and compelling marketing plans that deliver commercial impact and product launch goals.
– Develop and manage GTM execution across key programmes and campaigns, ensuring a coordinated delivery with key stakeholder functions and including launch success criteria and metrics.
– Develop Sales and Partner enabling tools & materials to drive lead generation and pipeline realisation.
– Coordinate external resources (e.g. creative resources) to produce compelling marketing materials on time and on brand.
– Drive product marketing best practices that can be scaled across the portfolio and geographies.

— Knowledge, Skills & Experience —
– You’ll be comfortable with ambiguity, be a champion of the product marketing ‘craft’ whilst able to match our drive and ambition to succeed.
– Demonstrable expertise leading Product Marketing plans, product launches and continuous GTM campaigns for B2B SaaS.
– Customer-centric, with experience of using customer research and data to drive new strategies or campaigns.
– Strong oral and written communication.
– Analytical and data-driven in key decision making.
– Ability to collaborate with a wide range of peers and stakeholders from senior leaders to Product Managers and Sales teams.
– Confident to promote and advocate for Product Marketing throughout the organisation.

— Compensation & Benefits —
– Competitive salary, paid monthly to a local bank account (no transfer / exchange fees)
– Paid Time Off (PTO) – 10 days per year
– Paid Philippine Nationwide Holidays (Regular Holidays)
– 13th month salary payment (paid in first week of December each year)
– Health / Medical Insurance subsidy

— Our Application Process —
To apply, please submit the following:

– Cover letter (be sure to include information on why you believe you are suitable for THIS role)
– Your resume
– Any work samples you believe will support your application