About the Job:
US-based ecommerce company is looking for a talented, freelance SEM Specialist (remote-based) ready to join their growing creative team. We’re looking for a baseline availability of 10-15 hours a week, with flexibility for up to 20 hours.
Responsibilities:
– SEM Strategy Development: Develop and execute comprehensive search engine marketing strategies, including paid search (PPC) and shopping campaigns, to achieve business objectives such as revenue growth, customer acquisition, and profitability.
– Keyword Research and Optimization: Conduct in-depth keyword research to identify high-performing and relevant search terms. Continuously optimize keyword lists, ad copy, and landing pages for maximum click-through and conversion rates.
– Campaign Management: Create, launch, and manage paid advertising campaigns on platforms like Google Ads, Bing Ads, and others. Monitor campaign performance, adjust bids, budgets, and targeting parameters to optimize for ROI.
– Ad Copy and Creative Development: Collaborate with the creative team to create compelling ad copy and ad creatives that align with campaign goals and resonate with the target audience.
– Budget Management: Develop and manage advertising budgets, allocate resources effectively, and ensure campaigns stay within budget while delivering maximum results.
– Analytics and Reporting: Utilize analytics tools (e.g., Google Analytics, SEMrush) to track and analyze key performance metrics.
Qualifications:
– At least 2 years of experience in managing successful SEM campaigns in ecommerce or related industries
– High proficiency with full suite of Google Ads campaign types (search, shopping, performance max, display, video, etc.)
– Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
– Excellent communication and collaboration skills.
– Strong ability to work under pressure and meet deadlines.
– Experience working in a fast-paced, dynamic environment.
– Certifications in Google Ads and Google Analytics are a plus.
To Apply:
– Please email your resume/CV to and include “SEM Specialist” in the email subject line.
APPLY FOR THIS JOB:
Company: Authoritly, vl. Ivan Juras
Name: Rita C.
Email: