Senior Growth Marketing Executive

SUMMARY:
Senior Growth Marketing is responsible for the development and execution of initiatives to increase the quantity and quality of users on MFast’s FinTech platform.
JOB DESCRIPTION:
Develop and execute new tactics for user engagement activities, including online & offline campaigns, promotions, activations, etc.
Take charge of user engagement projects, including Onboarding, Rewards, Referral, and Mentorship.
Execute marketing automation flows and campaigns to achieve user engagement goals.
Conduct regular, extensive optimization and experimentation to improve middle and lower-funnel conversion.
Work with other Marketing team members to develop and test new concepts that will make our marketing more engaging and efficient.
Lead innovation efforts within the Marketing team to find growth opportunities.
Social media management and development.
Other tasks are assigned by the Line manager.
REQUIREMENTS:
Only Filipino candidates.
It is a plus if you have lived outside of Metro Manila for at least 5 years or have deep knowledge about rural life.
Degree in any field with 5 years of experience at the leader or senior level.
Growth mindset with a results-driven approach to work.
Highly analytical and fluent in deriving insights from data.
Experience with website testing and conversion rate optimization.
Experience with cross-department coordination and collaboration.
Creative thinker with desire and willingness to roll up sleeves to get things done.
Ability to adapt quickly and juggle multiple competing priorities in a fast-paced work environment.
Experience working with marketing automation and engagement platforms is an advantage.
Knowledge of Canvas, Figma, and WordPress is a plus.
Excellent written skills in professional English and Tagalog.
Communicating in English is also a plus.
BENEFITS:
Salary: Competitive.
13th salary + annual KPI
Opportunity to develop your career path.
Friendly and modern working environment.
Healthcare insurance for personal and family.
Gift and bonus on birthday and holidays
Annual team building.
Extra 1 annual leave for every 2 working years.
Attractive products in the MFast ecosystem.
ABOUT MFAST:
MFast is the leading tech-enabled agent banking network that aims to democratize financial access to the underserved population in Vietnam and emerging Southeast Asia. The company is currently backed by prominent investors, including Ascend Vietnam Ventures, Wavemaker, Jafco Asia, Do Ventures, etc.
In the long run, MFast aspires to be an all-in-one agent banking platform for the unbanked and underbanked population. Our mission is to increase financial inclusion for people throughout Southeast Asia, not just in Vietnam.