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Senior Marketing Data Insights Analyst

Date Posted —

Type of Work:
Full Time
Salary:
N/A
Hours per Week:
40

Job Description

Important!! To proceed this application Click The Link Below

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To succeed in this role you must have experience in:

? Experience working with Marketing and Sales teams in a B2B SaaS environment, ideally responsible for measuring campaign performance, funnel throughput, and contribution to sales pipeline

? Experience forecasting marketing pipeline potential based on stakeholders’ input, including cost-per-lead adjustments, incremental spend calculations, and period-based conversion adjustments

? Experience working with various Marketing functions that leverage Inbound and Outbound tactics, with knowledge of marketing strategies to inform decisions toward campaign optimization

? Work independently to gather business requirements for the marketing org, while providing actionable recommendations to enhance performance across funnel metrics

? Partner closely with Data Governance and Data Engineering team to uphold metrics integrity, ensuring KPIs are accurately reflected across all stakeholder interactions

? Experience in scenario based simulation and mixed modeling for various marketing channels (e.g. based on spend to pipe ratio, cost per lead etc.) to inform spend efficiency a plus

Desired Qualifications:

? Proven experience leveraging data analysis tools and techniques is required

? Intermediate to Advanced Microsoft Excel proficiency, preferably with B2B financial or marketing & sales forecasting experience

? Functional Salesforce reporting skills required. Must be knowledgeable in Salesforce report / dashboard building, with full understanding of native report types and various Salesforce objects

? Functional (advanced preferred) knowledge of Tableau Software – practical application of visualization skills when performing ad-hoc data analysis

? Excellent written, verbal, and presentation skills using Microsoft Office & Google Suite

? Meticulous and results oriented, with the ability to excel in a collaborative, team-focused environment

? Bachelor’s degree in a quantitative field (e.g. Economics, Finance, Operations Research, Data Science etc.), advanced certifications welcomed

What we offer:

Comprehensive HMO package (medical and dental)

Personal Time Off Leaves

Quarterly Performance Bonus

Employee Assistance and Wellness Programs

APPLY FOR THIS JOB:

Company: Odds and Ends LLC
Name: Dianne Adarayan
Email:

Skills