Senior Paid Ad Specialist

Position Overview:
We are seeking a skilled Senior Paid Specialist with expertise in Facebook Ads to join our team. The ideal candidate will have a proven track record of managing successful Facebook advertising campaigns, driving growth, and maximizing ROI. Experience with Google Ads is a definite plus.

Responsibilities:

Develop and execute effective Facebook advertising campaigns that align with our marketing objectives.
Monitor campaign performance, analyze key metrics, and optimize click-through and conversion rates.
Conduct A/B testing and other experiments to improve campaign performance continuously.
Collaborate with the marketing team to create compelling ad copy and creative assets.
Assist in client meetings to discuss campaign strategies, performance, and optimization.
Write creative briefs for the graphic designer to develop ad creatives.
Participate in client onboarding processes to ensure smooth transitions and clear communication.
Stay up-to-date with the latest trends and best practices in Facebook advertising and digital marketing.
Manage budgets and allocate resources effectively based on campaign performance.
Experience with GHL and Zapier is a plus.

Requirements:

Proven experience as a Paid Specialist or similar role, specifically managing Facebook Ads.
Strong understanding of digital marketing concepts and best practices.
Analytical mindset with the ability to interpret complex data and make data-driven decisions.
Excellent communication and interpersonal skills.
Google Ads experience is a plus.
Experience with GHL and Zapier is highly desirable.
Relevant certifications (e.g., Facebook Blueprint) preferred but not required.

How to Apply:
Interested candidates should submit their resume and cover letter detailing their relevant experience and why they are a great fit for this position. Please also include examples of successful Facebook ad campaigns you have managed.

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Our Agency is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Join us in shaping the future of digital marketing! Apply today to be considered for this exciting opportunity.