Senior SEO Manager

Role Purpose:
This position is for a Senior SEO Manager/Team leader who is passionate about leading a team of talented SEO specialists. Reporting to the CEO/Co-Founder, you will be required to lead team members, collaborate, and monitor their performance. Your role will include analyzing various campaigns, its business strategies, effectiveness, and areas for improvement. A KEY component of this role is being responsible for the management, development & training of a team of 5+ SEO’s.

Responsibilities:
• Manage team’s SEO activities, including sources mapping, keywords optimization, link building, user research, and keyword research
• Look at and implement AI technologies and systems
• Demonstrate excellent leadership skills by monitoring team members performance and communicating vision/values/business strategy
• Generate in-depth weekly and monthly reports for all major metrics, goal tracking, revenue, keyword tracking, trends, and competitor analysis
• Develop and define keyword lists based on client’s objectives and market opportunity, and execute strategies to increase sales and rankings
• Implement on-page SEO, local SEO to improve visibility and revenue
• Create campaigns that drive traffic, improve engagement, leads, and sales
• Use advanced link building skills to identify opportunities and create link building strategies for clients
• Conduct regular website technical SEO audit to identify critical issues and work with the development team for fixes if necessary
• Monitor performance of SEO and prepare reports for clients
• Support the marketing strategy and act as the expert in Google SEO
• Other duties as assigned

Requirements:
• 3+ years Experience managing a team of SEO’s
• Appropriate Verifiable Training (Business, Analytics, Marketing an asset)
• Minimum 3-5 years experience in full-time search engine optimization (SEO)
• Advanced knowledge/experience of technical SEO and link building strategies/tactics
• Experience with website analysis and SEO tools including Google Analytics, Moz, AHREF’s, Google My Business
• Experience with Google Search Console and Bing webmaster tools
• Experience with HTML, CSS, PHP, or JavaScript preferred
• Understanding of the latest changes of search engine algorithms and their impact on SEO
• Ability to meet deadlines, organized, and self-manage workload
• Flexible and able to multi-task multiple responsibilities.
• Excellent verbal and written communication skills in English are essential