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Senior Social Media Ads Specialist

Date Posted —

Type of Work:
Full Time
Salary:
N/A
Hours per Week:
40

Job Description

Responsibilities
? To design, implement and optimise paid social media strategies to meet marketing objectives for clients in various industries.
? Understanding clients’ budget and business objectives in the context of their overall goals
? Build out ad campaigns on various ad platforms and oversee the day-to-day execution of paid media (Google Ads, Facebook and Instagram, LinkedIn, etc.)
? Develop and implement comprehensive Facebook, IG and other paid social marketing strategies
? Recommend targeting strategies and develop audience lists for future campaigns
? Analyse data to derive valuable insights and translate them into actionable outcomes, conveying the narrative behind the data to key stakeholders
? Stay updated on paid social media trends and best practices to offer clients the most effective strategies and recommendations proactively
? Comprehend high-converting landing pages, upsells, customer lifetime value, and related areas to drive return on ad spend (ROAS)
? Build and optimise social media advertising funnels

Requirements
? 3+ years of experience in Paid social media marketing
? Proficient with Facebook Business Manager, Tik Tok and LinkedIn
? Experience in Performance Marketing and E-commerce is required
Technical understanding of social platform reporting tools
? Experience with Google Tag Manager, Google Analytics
? Strong working knowledge of how to market and communicate to specific client audiences across all mainstream social media channels
? Experience with running paid campaigns on social channels
? You possess strong analytical skills and are comfortable dealing with numerical data
? You pay strong attention to detail and deliver work that is of a high standard
? You are highly goal-driven and work well in fast-paced environments

What’s on Offer?
? Flexible working options
? Paid Philippine holidays
? Paid annual leaves
? Performance bonuses
? Competitive salary
? Paid online courses to help you continually learn/upskill
? Strong opportunities to progress your career

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