Roles and Responsibilities
Develop SEO campaigns to meet the objectives and ROI goals of clients.
Perform comprehensive SEO audits of websites including lead or sales performance data, rankings data, crawl logs, and site analysis tools (e.g. Google Analytics or AHREFs) to create an actionable plan for improvement and optimization.
Analyze on-page, off-page, and technical factors of the site and provide recommendations to improve its overall SEO growth and performance.
Conduct periodic keyword research, technical and content audits, and competitor analysis to discover new SEO opportunities and improve site traffic.
Create and review detailed campaign performance data and future-looking strategic roadmaps.
Improve the site’s domain authority by performing link research and link-building activities.
Manage SEO content and work with clients and in-house teams to establish topics and the timeline for workflow.
Build the entire SEO strategy, including a content marketing and link-building initiatives.
Increase organic traffic, research buyer persona, achieve featured snippets, and track online metrics.
Determine the latest industry news, SEO trends, tools and algorithm, effective benchmarks, and best practices.
Requirements
Bachelor’s degree in Marketing or relevant field.
Minimum of 3 years of experience in Search Engine Optimization (SEO).
Experience in leading and managing SEO, digital metrics, and web traffic and analytics.
Skilled at on-page and off-page optimization and keyword research and analysis.
Demonstrable knowledge of link building, content, and social media strategies.
Knowledge of ranking factors and search engine algorithms.
Proven ability to perform SEO audits and successfully implement site optimization.
Up-to-date with the latest industry trends, tools and algorithms, SEO best practices, and competitor news through audience insights and digital analytics.
Excellent written and oral communication skills.
Skills
On-Page and Off-Page Search Engine Optimization (SEO)
Link Building
Keyword Research
Technical SEO
Web Content Writing
Metrics
On-page Optimization
Off-page SEO
Web Analytics
Content Marketing
Basic knowledge of CSS & HTML
Content Management
APPLY FOR THIS JOB:
Company: Social Channel Studios
Name: Archana Sharma
Email: